{"title":"Anua","description":"\u003cp data-start=\"284\" data-end=\"550\"\u003eDiscover calming Korean skincare with \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eAnua\u003c\/span\u003e\u003c\/span\u003e at allbeauty. Known for its gentle yet effective formulations, Anua focuses on minimal, skin-friendly ingredients designed to help soothe, balance and support a healthier-looking complexion.\u003c\/p\u003e\n\u003cp data-start=\"552\" data-end=\"860\"\u003eRooted in the principles of mindful skincare, Anua has become a standout name in K-beauty for its emphasis on simplicity and skin comfort. The brand is especially well known for its use of heartleaf (houttuynia cordata), a botanical ingredient traditionally valued for its soothing and clarifying properties.\u003c\/p\u003e\n\u003cp data-start=\"862\" data-end=\"1171\"\u003eAnua’s collections include lightweight toners, hydrating serums, gentle cleansers and nourishing creams, all formulated to work in harmony with sensitive and easily irritated skin. Popular products such as heartleaf-based toners have become cult favourites for those seeking calm, refreshed and balanced skin.\u003c\/p\u003e\n\u003cp data-start=\"1173\" data-end=\"1475\"\u003eWhether you are building a simple skincare routine or looking to calm visible redness and irritation, Anua offers thoughtful, minimalist solutions that prioritise skin health and long-term balance. Its approach to skincare focuses on reducing complexity while delivering effective, comfortable results.\u003c\/p\u003e\n\u003cp data-start=\"1477\" data-end=\"1677\"\u003eWith its clean formulations, gentle philosophy and ingredient-led innovation, Anua continues to grow in popularity among skincare enthusiasts seeking a more soothing and considered approach to beauty.\u003c\/p\u003e\n\u003ch3 data-section-id=\"27opo9\" data-start=\"1679\" data-end=\"1699\"\u003eWhy Choose Anua?\u003c\/h3\u003e\n\u003cul data-start=\"1700\" data-end=\"2016\"\u003e\n\u003cli data-section-id=\"1whn0v8\" data-start=\"1700\" data-end=\"1767\"\u003eGentle Korean skincare designed for sensitive and reactive skin\u003c\/li\u003e\n\u003cli data-section-id=\"fw83f8\" data-start=\"1768\" data-end=\"1832\"\u003eFocus on heartleaf extract for soothing and calming benefits\u003c\/li\u003e\n\u003cli data-section-id=\"19e3vj2\" data-start=\"1833\" data-end=\"1898\"\u003eMinimalist formulations that support skin balance and comfort\u003c\/li\u003e\n\u003cli data-section-id=\"kkr6g4\" data-start=\"1899\" data-end=\"1957\"\u003eLightweight toners, serums, cleansers and moisturisers\u003c\/li\u003e\n\u003cli data-section-id=\"icpb3\" data-start=\"1958\" data-end=\"2016\"\u003eIdeal for simple, effective everyday skincare routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1uze5zc\" data-start=\"2018\" data-end=\"2051\"\u003eWhy Anua Is Loved Worldwide\u003c\/h3\u003e\n\u003cp data-start=\"2052\" data-end=\"2286\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAnua is loved for its calming, skin-first philosophy and gentle formulations that prioritise comfort and balance. Its focus on simplicity and effective natural ingredients has made it a favourite in modern K-beauty routines worldwide.\u003c\/p\u003e","products":[{"product_id":"p-anua-heartleaf-77-soothing-toner-250ml-15685067","title":"Anua Heartleaf 77% Soothing Toner 250ml","description":"Heartleaf is a calming toner that is your secret to a balanced complexion, formulated with powerful ingredients like Heartleaf, Panthenol, and Centella. It deeply hydrates, soothes, and rebalances your skin, helping to reduce oiliness and calm breakouts. Plus, it gently exfoliates for a smoother texture, making it perfect for sensitive or acne-prone complexions seeking clarity and comfort.\u003cbr\u003e\u003cbr\u003eThis product is also cruelty-free \u0026amp; vegan-friendly, so you can feel good about your skincare choice.\u003cbr\u003e\u003cbr\u003eTo use: Apply the toner using a cotton pad after thoroughly cleansing your face.","brand":"Anua","offers":[{"title":"Default Title","offer_id":45228391039126,"sku":"15685067","price":15.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1299748.jpg?v=1755865064"},{"product_id":"p-anua-peach-70-niacinamide-serum-30ml-15985006","title":"Anua Peach 70+ Niacinamide Serum 30ml","description":"Niacinamide Serum is a delightful brightening serum infused with 70% peach extract and 5% niacinamide, working harmoniously to even your skin tone and soften its texture. Enriched with Vitamin B12 and hyaluronic acid, it delivers essential hydration and a radiant glow. It also gently exfoliates, helping to keep your skin plump, smooth, and fresh.\u003cbr\u003e\u003cbr\u003eThis product is also cruelty-free \u0026amp; vegan-friendly, so you can feel good about your skincare choice.\u003cbr\u003e\u003cbr\u003eTo use: Apply a few drops to your face and neck, avoiding the eyes. Gently pat with fingertips. Use up to twice daily.","brand":"Anua","offers":[{"title":"Default Title","offer_id":45228392382614,"sku":"15985006","price":19.16,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1312690.jpg?v=1755865057"},{"product_id":"p-anua-peach-77-niacin-enriched-cream-50ml-15985005","title":"Anua Peach 77 Niacin Enriched Cream 50ml","description":"Niacin Enriched Cream is a lightweight moisturiser that beautifully blends peach extract with niacinamide to deliver hydration, brightness, and refinement. It absorbs smoothly, helping to even your skin tone and soften the look of dry or tired skin, leaving your complexion wonderfully revitalised.\u003cbr\u003e\u003cbr\u003eThis cream is also cruelty-free \u0026amp; vegan-friendly, so you can feel good about your choice.\u003cbr\u003e\u003cbr\u003eTo use: Apply using a cotton pad or your fingertips after cleansing your face.","brand":"Anua","offers":[{"title":"Default Title","offer_id":45228392743062,"sku":"15985005","price":19.96,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1312696.jpg?v=1755865053"},{"product_id":"p-anua-heartleaf-80-soothing-ampoule-30ml-17006915","title":"Anua Heartleaf 80% Soothing Ampoule 30ml","description":"Anua Heartleaf 80% Soothing Ampoule is a calming serum designed to support a comfortable, well-hydrated complexion. Powered by 80% Houttuynia Cordata (Heartleaf) extract, it’s created to help soothe visible redness and support the skin’s barrier, while a blend of hyaluronic acid, betaine and panthenol works to replenish moisture. The lightweight, non-comedogenic texture absorbs quickly without feeling heavy or greasy, making it a versatile step in everyday routines for combination, oily, dry, normal and sensitive skin types.\u003cbr\u003e\u003cbr\u003eUsed after cleansing and toning, this ampoule slots easily into both morning and evening skincare. It may help to reduce the look of blemishes and irritation, while leaving skin feeling soft, supple and comfortably hydrated with a fresh, healthy-looking glow. The gentle formula is suitable for new and expectant mothers and is ideal for anyone looking for a simple, effective way to calm the feel of stressed skin and promote a smoother, more balanced-looking complexion.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- High 80% Heartleaf extract helps to calm the feel of sensitive, easily flushed skin\u003cbr\u003e- Lightweight, non-comedogenic texture absorbs quickly and layers well under other skincare\u003cbr\u003e- Hydrating blend with hyaluronic acid, betaine and panthenol leaves skin feeling soft and comfortably moisturised\u003cbr\u003e- Suitable for all skin types, including sensitive skin and new or expectant mothers, making it an easy addition to most routines\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter cleansing and toning, dispense a small amount of the ampoule onto clean fingertips. Gently pat or press the formula into the face and neck until absorbed. Follow with your usual moisturiser to lock in hydration.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, according to the product instructions and your skincare routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to clean, toned skin. Use fingertips to spread the ampoule evenly over the face, then lightly pat to encourage absorption. Layer under creams or lotions and, in the daytime, follow with sunscreen.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to dry skin after toner and before heavier creams or oils. Start with a small amount and build up if your skin is comfortable. Allow the product to absorb fully before applying the next step in your routine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid direct contact with the eyes; if contact occurs, rinse well with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"Anua","offers":[{"title":"Default Title","offer_id":45228393201814,"sku":"17006915","price":19.16,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1312700.jpg?v=1755865035"},{"product_id":"p-anua-peach-77-niacin-conditioning-milk-150ml-16954751","title":"Anua Peach 77 Niacin Conditioning Milk 150ml","description":"Anua Peach 77 Niacin Conditioning Milk 150ml is a lightweight facial lotion designed to deliver refreshing hydration without leaving the skin feeling greasy. The fluid, milky texture absorbs quickly, helping to leave the complexion soft, smooth and comfortably moisturised. Infused with niacinamide and peach fruit and flower extracts, the formula works to support a brighter, more even-looking tone while maintaining the skin’s moisture balance. Added ceramide NP and hyaluronic acid derivatives help to support the skin’s barrier and promote a supple, well-conditioned feel.\u003cbr\u003e\u003cbr\u003eThis product fits easily into a daily skincare routine as a moisturising step after cleansing and toning. It’s suitable for a wide range of skin types, especially those who enjoy a fresh, non-heavy finish that still feels nourishing. Use it in the morning under SPF or in the evening as a comforting final step, and enjoy skin that feels hydrated, smooth and cared for throughout the day or night.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Lightweight milky texture helps to hydrate the skin without feeling heavy or greasy\u003cbr\u003e- Enriched with niacinamide and peach extracts to support a brighter, more even-looking complexion\u003cbr\u003e- Includes ceramide NP and hyaluronic acid derivatives to help support the skin’s moisture barrier\u003cbr\u003e- Fits easily into a daily routine as a comfortable moisturising step for a wide range of skin types\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eApply to clean, dry skin after toner or essence. Take an appropriate amount of Anua Peach 77 Niacin Conditioning Milk and smooth evenly over the face and neck. Gently massage until fully absorbed. Follow with SPF in the daytime if desired.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, morning and evening, according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eDispense a small amount into clean hands. Spread the lotion evenly over the face and neck, using upward and outward motions. Allow the formula to absorb fully before applying any additional products.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly cleansed, toned skin for best cosmetic results. Use a moderate amount rather than a thick layer to help the product absorb well. Allow a few moments for the milk to settle before layering other skincare or make-up. Store away from direct sunlight and keep the cap tightly closed when not in use.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid direct contact with eyes. Do not use on broken or irritated skin. Discontinue use if irritation occurs and consult a professional if needed. Keep out of reach of children and store away from direct sunlight. Do not use on infants and children under 3 years of age.","brand":"Anua","offers":[{"title":"Default Title","offer_id":45598315315350,"sku":"16954751","price":19.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1312694.jpg?v=1757600172"}],"url":"https:\/\/allbeauty.com\/collections\/anua.oembed","provider":"allbeauty","version":"1.0","type":"link"}