{"title":"benefit Mascara","description":"\u003cp data-start=\"320\" data-end=\"557\"\u003eTransform your lashes with Benefit mascara at allbeauty. Famous for bestselling lash formulas and innovative brushes, Benefit mascaras are designed to deliver volume, length and definition for eye-catching results with every application.\u003c\/p\u003e\n\u003cp data-start=\"559\" data-end=\"866\"\u003eWhether you want dramatic volume, lifted curl or naturally defined lashes, Benefit offers mascaras to suit every makeup look and lash style. Lightweight, buildable formulas help separate and enhance lashes without clumping, while long-lasting wear keeps lashes looking fresh and fluttery throughout the day.\u003c\/p\u003e\n\u003cp data-start=\"868\" data-end=\"1151\"\u003ePerfect for both everyday beauty routines and full-glam makeup looks, Benefit mascaras combine easy application with high-performance results. From bold, volumised lashes to soft, natural definition, these beauty favourites help create effortlessly enhanced eyes with lasting impact.\u003c\/p\u003e\n\u003ch3 data-section-id=\"ek64xn\" data-start=\"1153\" data-end=\"1186\"\u003eWhy Choose Benefit Mascara?\u003c\/h3\u003e\n\u003cul data-start=\"1187\" data-end=\"1435\"\u003e\n\u003cli data-section-id=\"1gt4zot\" data-start=\"1187\" data-end=\"1233\"\u003eHelps volumise, lengthen and define lashes\u003c\/li\u003e\n\u003cli data-section-id=\"1qhty7j\" data-start=\"1234\" data-end=\"1286\"\u003eBuildable formulas for natural or dramatic looks\u003c\/li\u003e\n\u003cli data-section-id=\"2so79y\" data-start=\"1287\" data-end=\"1333\"\u003eLong-lasting wear with lightweight comfort\u003c\/li\u003e\n\u003cli data-section-id=\"o5zlx\" data-start=\"1334\" data-end=\"1380\"\u003eInnovative brushes for precise application\u003c\/li\u003e\n\u003cli data-section-id=\"95jp60\" data-start=\"1381\" data-end=\"1435\"\u003eSuitable for everyday makeup and special occasions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1437\" data-end=\"1558\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eShop Benefit mascara at allbeauty and discover bestselling lash products designed for fuller, beautifully defined lashes.\u003c\/p\u003e","products":[{"product_id":"p-benefit-theyre-real-lengthening-mascara-jet-black-8-5g-10552547","title":"benefit They're Real! Lengthening Mascara","description":"They're Real! lengthens, curls, volumises, lifts and separates. benefit's long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!\u003cbr\u003e\u003cbr\u003eAccording to They're Real! mascara users:  \u003cbr\u003e94% saw dramatic length \u0026amp; volume\u003cbr\u003e94% saw visible lift\u003cbr\u003e100% saw long-wearing results\u003cbr\u003e\u003cbr\u003eTo use: Nothing faux about it...turn heads with a wink that's beyond belief. Take your pretty positions: Hold the They're Real! mascara wand horizontally and give the brush a wiggle from side to side \u0026amp; base to tip, to achieve maximum volume, length, and lift. Flip your grip. Hold the wand vertically and stroke upward to curl \u0026amp; separate. Layer generously, as you wish.\u003cbr\u003e\u003cbr\u003eBeauty Tip: Dear doe-eyes: Use the domed tip to fan out corner lashes.","brand":"benefit","offers":[{"title":"Jet Black 8.5g","offer_id":45156021600406,"sku":"10552547","price":22.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/benefit_TheyreRealLengtheningMascara_her.jpg?v=1755874722"},{"product_id":"p-benefit-roller-lash-super-curling-lifting-mascara-black-8-5g-11068092","title":"benefit Roller Lash Super-Curling \u0026 Lifting Mascara","description":"It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls while the instant curve-setting formula holds for 12 hours. Contains provitamin B5 and serin, ingredients known for their lash-conditioning benefits.\u003cbr\u003e\u003cbr\u003eSatin finish\u003cbr\u003eWater-resistant \u0026amp; easy to remove\u003cbr\u003e87% said it gives long-lasting curl\u003cbr\u003e\u003cbr\u003eTo use: Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash. Curls just wanna have fun.\u003cbr\u003e\u003cbr\u003eBeauty Tip: For lashes that just wont quit, add a coat of They're Real! Mascara.","brand":"benefit","offers":[{"title":"Black 8.5g","offer_id":45156167352470,"sku":"11068092","price":19.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/benefit_RollerLashSuperCurlingLiftingMascara_her.jpg?v=1755872068"},{"product_id":"p-benefit-badgal-bang-mascara-black-8-5g-11647420","title":"benefit BADgal Bang Mascara","description":"Lashes out of this world!\u003cbr\u003eBADgal BANG! 36-hour full blast, volumising benefit mascara creates massive volume without weighing down lashes. The gravity-defying formula contains aero-particles, one of the lightest known materials derived from space technology. This innovative pitch-black mascara layers easily for bigger and badder impact. Custom slimpact! brush is streamlined to easily coat every lash evenly making it the best mascara for volume hands down. \u003cbr\u003e\u003cbr\u003ebenefit BADgal mascara stays smudge proof through the whole day and night, making it one of the best mascaras out there.\u003cbr\u003e\u003cbr\u003e-Smudge-proof, water-resistant, volumising mascara\u003cbr\u003e-90% saw dramatic volume\u003cbr\u003e-94% said it instantly lifted lashes\u003cbr\u003e-92% said it lengthened lashes\u003cbr\u003e\u003cbr\u003eTo use: Are you ready to take your lashes to a bigger, badder dimension? Prepare for lash lift off, gorgeous! Wiggle the slimpact! brush from base of lashes to tip. Apply one coat of the benefit BADgal BANG! mascara to both eyes, repeat as desired to build BIGGER and BIGGER volume.","brand":"benefit","offers":[{"title":"Black 8.5g","offer_id":45156183179414,"sku":"11647420","price":22.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/benefit_BADgalBangMascara_her.jpg?v=1755871962"},{"product_id":"p-benefit-badgal-bounce-fuller-fluffier-volumizing-mascara-8-5g-15796643","title":"benefit BADgal Bounce","description":"GET THE SCOOP\u003cbr\u003eVolumizing\u003cbr\u003eLongwear\u003cbr\u003eFlake-free\u003cbr\u003eClump-free\u003cbr\u003eBuildable\u003cbr\u003eSmudge-proof\u003cbr\u003eTransfer-proof\u003cbr\u003e\u003cbr\u003eHear us out: bouncy lashes are the lashes you never knew you needed. They’re full. Fluffy.\u003cbr\u003eLifted. How, you ask? Our custom-engineered hybrid brush. Fiber bristles deposit formula\u003cbr\u003eat the lash line \u0026amp; evenly coat lashes, while the fine-tooth comb separates \u0026amp; defines. That\u003cbr\u003emeans +242%* more volume that lasts all day. So okay, you might not need bouncy lashes.\u003cbr\u003eBut swipe on BADgal Bounce volumizing mascara and trust us…you'll want them!\u003cbr\u003e\u003cbr\u003e*After 3 coats. Instrumental test on 30 participants\u003cbr\u003e\u003cbr\u003eTRIED \u0026amp; TESTED\u003cbr\u003e• +242% more volume!*\u003cbr\u003e• 24-hour longwear**\u003cbr\u003e• 93% said lashes look fuller***\u003cbr\u003e• 93% said lashes look fluffy***\u003cbr\u003e• 93% said it gives instant lift***\u003cbr\u003e• 95% said lashes look evenly separated***\u003cbr\u003e*After 3 coats. Instrumental test on 30 participants\u003cbr\u003e**instrumental test on 25 participants\u003cbr\u003e***self-evaluation by 116 participants after 1 week\u003cbr\u003e\u003cbr\u003eWHAT’S IN IT\u003cbr\u003e• Linden Bud Extract helps lashes look fuller\u003cbr\u003e• Rice Wax helps separate \u0026amp; define lashes and visibly boosts long-lasting lift\u003cbr\u003e• Provitamin B5 helps lashes feel conditioned\u003cbr\u003e• Castor Seed Oil, rich in fatty acids like omega-6 and omega-9, helps nourish lashes\u003cbr\u003e\u003cbr\u003eTHE GOOD STUFF\u003cbr\u003e• Double Trouble Hybrid Brush: Custom-engineered dual-sided brush with fine-\u003cbr\u003etooth comb that separates \u0026amp; defines and fibre bristles that evenly coat lashes\u003cbr\u003e• Bounce all day: 24-hour** volume \u0026amp; lift\u003cbr\u003e• Pumped-up formula: weightless, clump-free \u0026amp; flake-free\u003cbr\u003e**instrumental test on 25 participants\u003cbr\u003e\u003cbr\u003eTo use: GET IT ON\u003cbr\u003e1. Apply to lashes starting with either side of the brush.\u003cbr\u003e2. Use the flexible fibre side to load lashes \u0026amp; the plastic comb side to separate.\u003cbr\u003e3. Build as desired.\u003cbr\u003e\u003cbr\u003eHOT TIP\u003cbr\u003eRotate the brush as it moves through lashes for the best of both brush sides.","brand":"benefit","offers":[{"title":"Fuller, Fluffier, Volumizing Mascara 8.5g","offer_id":45157078565014,"sku":"15796643","price":18.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/benefit_BADgalBounce_her.jpg?v=1755866585"},{"product_id":"p-benefit-badgal-bounce-fuller-fluffier-volumizing-mini-mascara-4g-15796642","title":"benefit BADgal Bounce  Fuller, Fluffier, Volumizing Mini Mascara 4g","description":"GET THE SCOOP\u003cbr\u003eVolumizing\u003cbr\u003eLongwear\u003cbr\u003eFlake-free\u003cbr\u003eClump-free\u003cbr\u003eBuildable\u003cbr\u003eSmudge-proof\u003cbr\u003eTransfer-proof\u003cbr\u003e\u003cbr\u003eHear us out: bouncy lashes are the lashes you never knew you needed. They’re full. Fluffy.\u003cbr\u003eLifted. How, you ask? Our custom-engineered hybrid brush. Fiber bristles deposit formula\u003cbr\u003eat the lash line \u0026amp; evenly coat lashes, while the fine-tooth comb separates \u0026amp; defines. That\u003cbr\u003emeans +242%* more volume that lasts all day. So okay, you might not need bouncy lashes.\u003cbr\u003eBut swipe on BADgal Bounce volumizing mascara and trust us…you'll want them!\u003cbr\u003e\u003cbr\u003e*After 3 coats. Instrumental test on 30 participants\u003cbr\u003e\u003cbr\u003eTRIED \u0026amp; TESTED\u003cbr\u003e• +242% more volume!*\u003cbr\u003e• 24-hour longwear**\u003cbr\u003e• 93% said lashes look fuller***\u003cbr\u003e• 93% said lashes look fluffy***\u003cbr\u003e• 93% said it gives instant lift***\u003cbr\u003e• 95% said lashes look evenly separated***\u003cbr\u003e*After 3 coats. Instrumental test on 30 participants\u003cbr\u003e**instrumental test on 25 participants\u003cbr\u003e***self-evaluation by 116 participants after 1 week\u003cbr\u003e\u003cbr\u003eWHAT’S IN IT\u003cbr\u003e• Linden Bud Extract helps lashes look fuller\u003cbr\u003e• Rice Wax helps separate \u0026amp; define lashes and visibly boosts long-lasting lift\u003cbr\u003e• Provitamin B5 helps lashes feel conditioned\u003cbr\u003e• Castor Seed Oil, rich in fatty acids like omega-6 and omega-9, helps nourish lashes\u003cbr\u003e\u003cbr\u003eTHE GOOD STUFF\u003cbr\u003e• Double Trouble Hybrid Brush: Custom-engineered dual-sided brush with fine-\u003cbr\u003etooth comb that separates \u0026amp; defines and fibre bristles that evenly coat lashes\u003cbr\u003e• Bounce all day: 24-hour** volume \u0026amp; lift\u003cbr\u003e• Pumped-up formula: weightless, clump-free \u0026amp; flake-free\u003cbr\u003e**instrumental test on 25 participants\u003cbr\u003e\u003cbr\u003eTo use: GET IT ON\u003cbr\u003e1. Apply to lashes starting with either side of the brush.\u003cbr\u003e2. Use the flexible fibre side to load lashes \u0026amp; the plastic comb side to separate.\u003cbr\u003e3. Build as desired.\u003cbr\u003e\u003cbr\u003eHOT TIP\u003cbr\u003eRotate the brush as it moves through lashes for the best of both brush sides.","brand":"benefit","offers":[{"title":"Default Title","offer_id":45157078630550,"sku":"15796642","price":11.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1301990.jpg?v=1755866583"}],"url":"https:\/\/allbeauty.com\/collections\/benefit-mascara.oembed","provider":"allbeauty","version":"1.0","type":"link"}