{"title":"Damaged Hair","description":"\u003cp\u003eBrowse our Damaged Haircare collection at allbeauty. Discover products from leading beauty, fragrance, skincare and wellness brands.\u003c\/p\u003e","products":[{"product_id":"p-redken-all-soft-heavy-cream-250ml-10451604","title":"Redken All Soft Heavy Cream 250ml","description":"Redken All Soft Heavy Cream is a rich, rinse-out hair mask designed to bring comfort to dry, brittle or lacklustre hair. The velvety cream texture coats each strand, helping to replenish moisture and smooth the hair surface for a softer, more manageable feel. Infused with Redken’s Moisture Complex and argan oil, it works to enhance shine and suppleness so hair looks healthier, with improved movement and a silkier finish. It’s particularly suited to hair that feels rough, frizzy or dehydrated, whether naturally dry or sensitised by colouring and styling.\u003cbr\u003e\u003cbr\u003eIdeal as an occasional treat or a regular part of a nourishing routine, this mask fits neatly after shampoo in place of your usual conditioner when hair needs extra care. Used consistently, it helps to support the look of stronger, more resilient lengths while making detangling easier and styling feel smoother. The result is hair that feels deeply conditioned, touchably soft and beautifully glossy without heaviness.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Rich, creamy mask that helps to leave very dry or brittle hair feeling soft, smooth and easier to manage\u003cbr\u003e- Infused with argan oil and Redken’s Moisture Complex to support shine, suppleness and a healthier-looking finish\u003cbr\u003e- Ideal as a weekly treat or moisture boost when hair feels rough, frizzy or sensitised by colouring and styling\u003cbr\u003e- Works seamlessly after shampoo in place of conditioner, making it simple to slot into an existing haircare routine\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry hair. Apply a generous amount of Redken All Soft Heavy Cream to the mid-lengths and ends, avoiding the roots. Comb or finger-comb through to distribute evenly. Leave on for 5–15 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse once or twice a week, or whenever hair feels particularly dry, in place of your regular conditioner. Follow the product instructions if using more frequently.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the cream through clean, damp hair in sections to ensure even coverage. Focus on the driest areas and lengths, then rinse until the water runs clear before styling as usual.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best results, use after a moisturising shampoo from the same range. Adjust the amount used according to hair length and thickness. Allow the mask its full leave-on time so the conditioning agents can work effectively.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If product gets into the eyes, rinse immediately with plenty of water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"Redken","offers":[{"title":"Default Title","offer_id":45156045193366,"sku":"10451604","price":26.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1010865.jpg?v=1755874486"},{"product_id":"p-moroccanoil-treatment-light-25ml-10556718","title":"Moroccanoil  Treatment Light 25ml","description":"Moroccanoil Treatment Light 25ml is a lightweight argan oil hair treatment created especially for fine and light-coloured hair. The silky, fast-absorbing formula works to smooth the hair fibre, add shine and help with everyday manageability without weighing strands down. Infused with antioxidant-rich argan oil and linseed extract, it helps to nourish the hair’s surface so it feels softer, looks glossier and is easier to detangle, while the delicate fragrance adds a subtle, spa-like touch to your routine.\u003cbr\u003e\u003cbr\u003eThis versatile treatment can be used as the first step after washing to support styling, or as a finishing touch on dry hair. Apply a small amount through mid-lengths and ends to help reduce the look of frizz, support a sleeker finish and encourage a healthy-looking sheen. It’s ideal for those who find traditional oils too heavy but still want the smoothing, conditioning benefits of an oil-infused formula, whether hair is naturally fine, highlighted, or very light in tone.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Lightweight argan oil formula that helps to smooth, soften and add shine without weighing down fine or light-coloured hair\u003cbr\u003e- Works as a multi-tasking step in the routine, acting as a conditioning, styling and finishing product in one\u003cbr\u003e- Infused with argan oil and linseed extract to support hair that feels nourished, easier to detangle and more manageable\u003cbr\u003e- Ideal for refreshing dry ends and taming flyaways between washes, leaving hair with a polished, healthy-looking finish\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried hair. Dispense 1–2 pumps of Moroccanoil Treatment Light into your palms. Work the product evenly through the mid-lengths and ends. Style as desired by blow-drying or allowing hair to air dry. If needed, smooth a small amount over dry hair to help tame flyaways and condition the ends.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after washing or whenever hair requires added smoothness and shine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWarm the oil between your hands before applying, then comb fingers through the hair for even distribution, avoiding the roots to help prevent heaviness. Focus on areas that feel dry or prone to frizz.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly washed, towel-dried hair for best absorption. Start with a small amount and add more only if required, especially on fine hair. You can mix a few drops with a compatible hydrating hair mask for an extra-conditioning treatment.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes. If irritation occurs, discontinue use and follow the advice on the product packaging. Keep out of reach of children and store according to the product instructions.","brand":"Moroccanoil","offers":[{"title":"25ml","offer_id":45156053188758,"sku":"10556718","price":12.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1049907.jpg?v=1755874388"},{"product_id":"p-moroccanoil-intense-hydrating-mask-500ml-10406384","title":"Moroccanoil  Intense Hydrating Mask 500ml","description":"Moroccanoil Intense Hydrating Mask 500ml is a rich, creamy hair mask designed to give medium to thick, dry hair a concentrated boost of moisture in just a few minutes. Infused with antioxidant-rich argan oil, glycerin and conditioning agents, the formula works to hydrate and smooth the hair fibre, helping to improve the look of texture, elasticity and shine. Hair feels softer, more supple and easier to manage, making this mask a useful weekly treat for hair that’s dull, coarse or lacking in moisture.\u003cbr\u003e\u003cbr\u003eUsed after shampoo in place of, or alongside, a regular conditioner, this mask fits easily into a hydrating haircare routine. Apply to towel-dried hair, allow it to work for five to seven minutes, then rinse thoroughly. There’s no need for heat, and it can be paired with other Moroccanoil hydrating products if desired. The generous 500ml size is well suited to regular use, whether for maintaining healthy-looking lengths or supporting hair that’s been exposed to styling or environmental stress.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Rich, creamy mask that helps to deeply hydrate medium to thick, dry hair in just a few minutes.\u003cbr\u003e- Infused with argan oil, glycerin and conditioning agents to support softer, smoother and more manageable lengths.\u003cbr\u003e- Ideal as a weekly treat for hair that feels coarse, dull or dehydrated, fitting easily alongside regular shampoo and conditioner.\u003cbr\u003e- No heat required, and the generous 500ml size is well suited to regular at-home pampering treatments.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry hair. Apply a generous amount of Moroccanoil Intense Hydrating Mask to the mid-lengths and ends, combing through to distribute evenly. Leave on for 5–7 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse 1–2 times a week, or as directed on the product packaging.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through clean, damp hair in sections to ensure even coverage. Focus on the lengths and ends where hair tends to be driest, avoiding the roots if hair is easily weighed down. Rinse until the water runs clear, then style as usual.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor a more intensive conditioning experience, you may mix a few drops of Moroccanoil Treatment with the mask before applying. Use on freshly washed hair so the formula can work effectively, and allow the full leave-on time before rinsing.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if contact occurs, rinse immediately with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional instructions on the product packaging.","brand":"Moroccanoil","offers":[{"title":"500ml","offer_id":45156083040406,"sku":"10406384","price":43.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1162872.jpg?v=1755872636"},{"product_id":"p-valmont-hair-repair-recovering-mask-200ml-11221343","title":"Valmont Hair Repair Recovering Mask 200ml","description":"Valmont Hair Repair Recovering Mask is a rich, restructuring hair mask designed for hair that’s been stressed by time, colouring or frequent styling. The creamy texture coats each strand, helping to smooth the hair fibre while supporting resilience, shine and softness from root to tip. Powered by Triple DNA, keratin and biomimetic ceramides, the formula works to replenish moisture, reinforce weakened lengths and support a healthier-looking scalp environment, so hair feels stronger and looks more luminous with every use.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Luxurious cream texture that leaves hair feeling soft, smooth and easier to detangle after each use.\u003cbr\u003e- Enriched with Triple DNA, keratin and biomimetic ceramides to help reinforce damaged hair fibres and support shine.\u003cbr\u003e- Designed as an SOS treatment for hair weakened by age, colouring or frequent heat styling, fitting seamlessly into a weekly care routine.\u003cbr\u003e- Works in just a few minutes, making it a convenient intensive mask for busy routines while still offering a pampering, salon-like feel at home.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Apply Valmont Hair Repair Recovering Mask to wet hair, working from the scalp through the lengths and ends. Massage lightly, leave on for about 3 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse 1–3 times a week, or as often as needed according to the product instructions and your hair’s condition.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eDistribute the mask evenly in sections to ensure all strands are coated. Focus on mid-lengths and ends if hair is particularly dry or sensitised, then comb through with fingers or a wide-tooth comb before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on freshly washed, towel-blotted hair for best absorption. Avoid applying too close to the roots if hair is very fine. Follow with your usual styling routine and heat protection if using styling tools.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse well with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the product packaging.","brand":"Valmont","offers":[{"title":"Default Title","offer_id":45156084940950,"sku":"11221343","price":118.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1163659.jpg?v=1755872594"},{"product_id":"p-redken-one-united-all-in-one-multi-benefit-treatment-manageability-and-protection-150ml-11134151","title":"Redken One United  All-In-One Multi-Benefit Treatment, Manageability and Protection 150ml","description":"Redken One United All-In-One Multi-Benefit Treatment is a lightweight leave-in spray designed to bring softness, shine and control to every hair type. The multi-tasking formula offers 25 cosmetic benefits, helping to condition, nourish and smooth the hair while supporting protection against heat styling and everyday aggressors. Infused with lactic acid and coconut oil, it works to improve manageability, reduce the feel of dryness and help hair look healthier, with a silky, touchable finish and a subtle coconut scent.\u003cbr\u003e\u003cbr\u003eIdeal for dry, damaged, colour-treated or easily tangled hair, this product fits effortlessly into any haircare routine. Use it after shampooing to prime hair before styling, as a detangling spray to make brushing easier, or between washes to refresh lengths and tame frizz. The vegan, sulphate-free and paraben-free formula is designed to feel weightless on the hair, so it’s suitable for fine through to thick textures, leaving hair feeling smoother, softer and easier to style.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Delivers 25 cosmetic benefits in one step, helping to condition, detangle and smooth hair without weighing it down.\u003cbr\u003e- Infused with coconut oil and lactic acid to support softness, shine and a healthier-looking finish.\u003cbr\u003e- Works beautifully on all hair types, from fine to textured, and is especially helpful for dry, damaged or colour-treated hair.\u003cbr\u003e- Vegan, sulphate-free and paraben-free formula that fits easily into any routine, whether used alone or layered with other treatments and styling products.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried hair or dry hair that needs refreshing. Spray Redken One United evenly through the mid-lengths and ends, holding the bottle a short distance away. Comb or brush through to distribute, then style as desired with or without additional products.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after washing or whenever hair requires extra softness, detangling or frizz control.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply in light, even sprays rather than saturating the hair. Use alone after shampooing, or layer with a rinse-out mask, leave-in treatment or styling product, applying this product first when layering lighter textures. It can also be misted onto dry hair between washes to smooth and revive.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor fine hair, start with a small amount and build up if required. Focus on lengths and ends rather than the roots to keep hair feeling light. For heat styling, ensure the product is evenly distributed before using dryers or tools.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid spraying directly into the eyes or inhaling the mist. Use externally only. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the product packaging.","brand":"Redken","offers":[{"title":"Default Title","offer_id":45156090118294,"sku":"11134151","price":22.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1165725.jpg?v=1755872554"},{"product_id":"p-kerastase-resistance-bain-therapiste-balm-in-shampoo-fiber-quality-renewal-care-250ml-11134706","title":"Kérastase Resistance Bain Thérapiste: Balm-In Shampoo Fiber Quality Renewal Care 250ml","description":"Kérastase Resistance Bain Thérapiste is a balm-in shampoo created for very damaged, over-processed hair that needs extra care. The rich, jellified texture cushions the hair fibre as it cleanses, helping to reduce friction on fragile lengths and ends. Powered by the FIBRA-KAP™ complex with six amino acids, wheat protein derivative and plant extracts, the formula works to reinforce the feel of weakened hair, smooth the cuticle and promote a softer, more supple finish. Hair is left feeling cleansed yet cared for, with a healthy-looking shine and a more resilient appearance over time.\u003cbr\u003e\u003cbr\u003eIdeal for hair that’s been sensitised by colouring, heat styling or chemical treatments, this shampoo fits easily into a strengthening haircare routine. Use it as the cleansing step before your chosen conditioner, mask or serum from the Kérastase Résistance range to support the look of renewed fibre quality. The comforting texture and refined fragrance make everyday washing feel like a salon ritual, while the formula helps to leave hair feeling smoother, easier to manage and less brittle.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Jellified balm-in texture cushions fragile hair fibres, helping to reduce friction while cleansing.\u003cbr\u003e- FIBRA-KAP™ complex with amino acids and wheat protein derivative helps to reinforce and smooth the feel of very damaged, over-processed hair.\u003cbr\u003e- Works beautifully as the cleansing step in a strengthening routine for hair sensitised by colour, heat or chemical treatments.\u003cbr\u003e- Leaves hair feeling softer, easier to detangle and with a healthy-looking shine after washing.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eApply to thoroughly wet hair. Work a small, coin-sized amount of the shampoo between your hands, then smooth through lengths and ends before bringing the lather up towards the roots. Massage gently into the scalp and hair, then rinse well. Repeat if desired, leaving the second lather on the hair for 2–3 minutes before rinsing thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions, whenever you wash your hair.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eFocus the first application on coating and cushioning the lengths and ends, then distribute the foam towards the scalp. Massage with the fingertips rather than nails to help lift away impurities while being gentle on the scalp and fragile hair fibres. Rinse until the water runs clear and follow with a conditioner, mask or serum from the Résistance Thérapiste range.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on wet hair only and ensure product is fully rinsed out. For very damaged hair, pair with complementary care such as a mask or leave-in treatment. Adjust the amount used according to hair length and thickness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156129407126,"sku":"11134706","price":22.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1175691.jpg?v=1755872304"},{"product_id":"p-kerastase-resistance-serum-therapiste-dual-treatment-fiber-quality-renewal-care-30ml-11134708","title":"Kérastase Resistance Sérum Thérapiste: Dual Treatment Fiber Quality Renewal Care 30ml","description":"Kérastase Resistance Sérum Thérapiste is a dual-action leave-in treatment designed for very damaged, over-processed hair. Combining a rich repairing cream with a lightweight serum, it helps to smooth the hair fibre, support weakened lengths and reduce the look of split ends. The formula is enriched with amino acids and FIBRA-KAP™ technology, which work to coat the hair, improve the feel of resilience and provide heat protection up to 230°C, making it ideal before blow-drying or heat styling.\u003cbr\u003e\u003cbr\u003eThis product is particularly suited to thick, unruly hair that’s been exposed to repeated colouring, bleaching or heat. Used on towel-dried hair through the mid-lengths and ends, it fits easily into an existing haircare routine after shampoo and conditioner or masque. Hair is left feeling softer, easier to manage and more supple, with a smoother, more polished finish that supports a healthy-looking appearance day after day.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Dual cream-and-serum texture helps to smooth, condition and protect very damaged, over-processed hair.\u003cbr\u003e- Enriched with amino acids and FIBRA-KAP™ technology to support the feel of strength and resilience through the lengths.\u003cbr\u003e- Provides heat protection up to 230°C, making it a practical choice before blow-drying or heat styling.\u003cbr\u003e- Ideal for thick, unruly hair, leaving mid-lengths and ends feeling softer, more manageable and polished.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with freshly washed, towel-dried hair. Apply a small amount of product to the palms and distribute through the mid-lengths and ends. Comb or finger-comb to ensure even coverage, then blow-dry and style as desired. If needed, smooth a little more onto dry hair as a finishing touch on sensitised ends.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, following the product instructions and your regular haircare routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the formula gently through the hair, focusing on the most damaged areas and avoiding the roots to prevent overloading. Do not rinse; leave in to provide ongoing care and heat protection before styling.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, apply to clean hair after shampooing and any conditioner or masque. Use sparingly at first, adding more only if required. Allow the product to distribute evenly before using heat tools.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If contact occurs, rinse thoroughly with water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156146708630,"sku":"11134708","price":41.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1178824.jpg?v=1755872214"},{"product_id":"p-matrix-total-results-miracle-creator-20-benefits-hair-styling-primer-for-all-hair-types-190ml-11329696","title":"Matrix Total Results Miracle Creator 20 Benefits Hair Styling Primer For All Hair Types 190ml","description":"Matrix Total Results Miracle Creator 20 Benefits Hair Styling Primer is a lightweight, leave-in spray designed to make everyday styling easier for all hair types and textures. The multi-tasking formula offers 20 cosmetic benefits in one step, helping to nourish, smooth and condition while supporting heat protection up to 230°C. Infused with coconut, soybean and sweet almond oils, plus hydrating humectants and lactic acid, it works to boost shine, soften the feel of the hair and help reduce the look of frizz and dryness without weighing strands down. Hair is left feeling more manageable, with a smoother, sleeker finish and a soft, touchable feel.\u003cbr\u003e\u003cbr\u003eThis versatile primer fits effortlessly into any haircare routine, whether hair is straight, wavy or curly. After cleansing and conditioning, it can be misted through towel-dried hair before combing and blow-drying, or used on drier lengths when hair needs a quick refresh. The spray helps to detangle, support protection against styling damage and environmental aggressors, and prepare hair for any further styling products, making it a useful everyday staple for busy routines.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Delivers 20 cosmetic benefits in one lightweight spray, helping to smooth, soften and add shine without weighing hair down.\u003cbr\u003e- Works as a versatile primer and heat protectant up to 230°C, supporting protection against styling damage for all hair types and textures.\u003cbr\u003e- Infused with coconut, soybean and sweet almond oils plus hydrating humectants to help nourish dry lengths and reduce the look of frizz.\u003cbr\u003e- Fits easily into any routine, doubling as a detangler and everyday leave-in treatment for sleeker, more manageable hair.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried hair. Spray Matrix Total Results Miracle Creator evenly through the mid-lengths and ends, holding the bottle a short distance away. Comb through to distribute, then blow-dry or style as desired. You can also mist lightly over dry hair whenever it needs extra softness, shine or frizz control.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, in line with the product instructions and your regular hair-washing and styling routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to damp hair after shampoo and conditioner, before any styling creams, serums or finishing products. Focus on the lengths and ends rather than the roots, using enough product to coat the hair without saturating it. Comb or brush through gently to help detangle and ensure even coverage before heat styling.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, apply to freshly washed hair and avoid overloading very fine hair. Allow the product to settle for a moment before blow-drying. If layering with other styling products, use this primer first. Patch test new products where needed and store the bottle closed, away from direct heat and sunlight.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If contact occurs, rinse thoroughly with water. Use externally only and keep out of reach of children. Discontinue use if irritation occurs and follow any additional guidance on the product packaging.","brand":"Matrix","offers":[{"title":"Default Title","offer_id":45156146938006,"sku":"11329696","price":12.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1178894_76a7e65a-6493-433d-bdd6-5c3aa77fd2bd.jpg?v=1756198489"},{"product_id":"p-matrix-total-results-brass-off-shampoo-for-lightened-brunette-hair-1000ml-11994146","title":"Matrix Total Results Brass Off Shampoo for Lightened Brunette Hair 1000ml","description":"Matrix Total Results Brass Off Shampoo for Lightened Brunette Hair 1000ml is a professional blue toning shampoo designed to help neutralise unwanted warmth in lightened brunette and dark blonde hair. The clarifying formula works to cleanse away everyday build-up while depositing blue-violet pigments that help counteract brassy, orange tones, leaving hair looking cooler and more refined between salon visits. Hair is left feeling fresh and clean, with a smoother, more polished appearance and enhanced shine.\u003cbr\u003e\u003cbr\u003eThis shampoo is ideal for brunettes who have lifted or highlighted their hair and want to maintain a cooler finish at home. It fits easily into an existing haircare routine as a targeted toning step, used in place of a regular shampoo when brassiness starts to appear. For best cosmetic results, apply to wet hair, massage into a lather and leave on the hair for a few minutes before rinsing thoroughly, then follow with a nourishing conditioner or mask suited to colour-treated hair.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Helps to neutralise brassy, orange tones in lightened brunette and dark blonde hair for a cooler, more salon-fresh look between appointments\u003cbr\u003e- Blue-violet pigment-rich formula works while you shampoo, making toning an easy extra step in a regular haircare routine\u003cbr\u003e- Designed for colour-treated and natural hair, so it suits a wide range of brunette shades that have been lifted or highlighted\u003cbr\u003e- Pairs seamlessly with conditioners and masks for colour-treated hair to support softness, shine and a healthy-looking finish\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWearing suitable gloves, wet hair thoroughly with warm water. Apply a generous amount of Matrix Total Results Brass Off Shampoo to the scalp and lengths. Massage into a rich lather, then leave on the hair for 3–5 minutes to allow the blue-violet pigments to work. Rinse thoroughly and, if desired, repeat. Follow with a conditioner or mask formulated for colour-treated hair.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse every other wash or as needed when brassiness becomes noticeable, according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply mainly to areas where warm tones are most visible, working the shampoo evenly from roots to ends. Comb fingers through the hair while lathering to ensure even distribution before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on clean, wet hair and allow the formula a few minutes on the hair for effective toning. Rinse until the water runs clear and follow with a hydrating conditioner to help maintain softness and shine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately with plenty of water. External use only. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"Matrix","offers":[{"title":"Default Title","offer_id":45156184326294,"sku":"11994146","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1191633.jpg?v=1755871959"},{"product_id":"p-moroccanoil-mending-infusion-75ml-11667109","title":"Moroccanoil  Mending Infusion 75ml","description":"Moroccanoil Mending Infusion 75ml is a lightweight finishing serum designed to care for dry, weakened ends and the look of split ends. Infused with argan oil, quinoa protein and baobab extract, the silky formula helps to nourish, condition and smooth the hair surface, promoting a softer, freshly cut appearance. It works to reduce the visible signs of damage such as frayed ends, dryness and colour stress, while taming the look of frizz for hair that feels more manageable and touchably soft.\u003cbr\u003e\u003cbr\u003eIdeal for damaged, brittle or colour-treated hair, this product fits easily into an existing haircare routine as the final step after styling. Used on dry hair, it absorbs quickly without a heavy or greasy feel, leaving a satin-like finish and the signature Moroccanoil fragrance with amber and floral notes. With regular use, it helps to support stronger-feeling lengths and more polished-looking ends between salon trims.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Ultra-lightweight serum that helps to seal the look of split ends and smooth frayed tips for a fresh-cut finish between trims\u003cbr\u003e- Argan oil, quinoa protein and baobab extract work together to nourish, condition and support stronger-feeling hair\u003cbr\u003e- Ideal as a last step on dry, styled hair to soften rough ends, tame the appearance of frizz and add a satin touch\u003cbr\u003e- Delicately scented with the signature Moroccanoil amber and floral fragrance for a subtle, salon-like experience at home\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with dry, styled hair. Dispense a small, dime-sized amount of Moroccanoil Mending Infusion into the palms. Rub hands together and work the product through the mid-lengths and ends, concentrating on visibly dry or split areas. Reapply sparingly to very dry or frayed ends if needed.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed on dry hair, or according to the product instructions on the packaging.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWarm the serum between the hands before smoothing it over the hair, focusing on the last few inches. Avoid the roots to help keep hair light and lifted. Comb through with fingers to distribute evenly and then style as desired.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to clean, dry hair for best cosmetic results. Start with a small amount and build up only if necessary to avoid overloading fine hair. Use as the final step in a haircare and styling routine to refine the finish and enhance softness and shine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with the eyes. If irritation occurs, discontinue use and consult a professional if needed. Keep out of reach of children and follow any additional guidance on the product packaging.","brand":"Moroccanoil","offers":[{"title":"Default Title","offer_id":45156199071894,"sku":"11667109","price":27.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1194516.jpg?v=1755871847"},{"product_id":"p-kerastase-resistance-bain-extentioniste-strengthening-shampoo-250ml-11711663","title":"Kérastase Resistance Bain Extentioniste: Strengthening Shampoo 250ml","description":"Kérastase Resistance Bain Extentioniste is a strengthening shampoo created for hair that’s struggling to reach its ideal length. The lightweight, foaming formula works to cleanse the scalp and lengths while supporting the feel of stronger, more resilient hair from root to tip. Enriched with Creatine R™ technology, a blend of creatine, ceramides and taurine, it helps to reinforce the hair fibre, improve the feel of elasticity and promote the look of healthy, freshly washed lengths.\u003cbr\u003e\u003cbr\u003eIdeal for weak, brittle or slow-growing hair, this shampoo fits easily into an everyday haircare routine. It gently lifts away impurities, excess oil and product build-up without leaving hair feeling stripped, so lengths feel smoother and look more polished. Used regularly, it helps to support a scalp environment that feels comfortable and balanced, so hair can appear longer and stronger over time. Massage into wet hair, enjoy the fresh, salon-inspired fragrance, then rinse thoroughly before following with your chosen Kérastase Resistance conditioner or mask.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to support longer, stronger-looking hair by caring for weak, brittle lengths\u003cbr\u003e- Creatine, ceramides and taurine work together to reinforce the feel of the hair fibre and improve the sensation of elasticity\u003cbr\u003e- Gently cleanses scalp and lengths, helping to remove impurities without leaving hair feeling stripped\u003cbr\u003e- Fits easily into an everyday routine for those wanting salon-inspired care at home for hair that’s slow to grow\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair thoroughly. Apply a small amount of Kérastase Resistance Bain Extentioniste to the scalp and lengths. Massage to create a rich lather, then rinse well. Repeat if desired, and follow with a suitable Kérastase Resistance conditioner or mask.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions on the packaging.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply directly to wet hair, focusing first on the scalp before working the lather through mid-lengths and ends. Rinse with warm water until the water runs clear, ensuring no residue remains.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair to help the shampoo distribute evenly. For longer hair, detangle gently with fingers while the lather is in the lengths. Pair with complementary Kérastase Resistance treatments to support the feel of stronger, smoother hair.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If contact occurs, rinse immediately and thoroughly with water. For external use only. Discontinue use if irritation occurs and follow any additional guidance on the product packaging.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156199104662,"sku":"11711663","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1194623.jpg?v=1755871836"},{"product_id":"p-kerastase-resistance-masque-extentioniste-strengthening-hair-masque-200ml-11711665","title":"Kérastase Resistance Masque Extentioniste: Strengthening Hair Masque 200ml","description":"Length strengthening masque, for hair seeking healthy length. Strengthens and fortifies hair for reduced breakage.\u003cbr\u003e\u003cbr\u003eTo use: Apply to wet hair from the lengths to ends. Leave for 5 minutes before rinsing thoroughly. In case of contact with the eyes, rinse immediately and thoroughly.\u003cbr\u003e\u003cbr\u003eToday, more than ever, the world needs care – responsible and sustainable care. \u003cbr\u003e\u003cbr\u003eSince 2013, Kérastase has resolved to extend its expertise in the art of care by committing to using less virgin plastic. Drawing on their excellence in innovation, finding new ways to cut down on waste and empower their customers to make more sustainable choices.\u003cbr\u003eKérastase is committed to optimising packaging whenever possible, using less virgin materials and more recycled materials, recyclable packaging and refillable delivery systems. Beginning with shampoo bottles and branching out to more and more products, they are creating a sustainable packaging program, with many more refill innovations to follow.\u003cbr\u003e\u003cbr\u003eKérastase is also committed to more sustainable production and since 2019 their factory in Burgos, Spain has achieved carbon neutrality by improving energy efficiency and using 100% renewable energy. Since 2017 the Burgos production facility has also been a ‘waterloop’ factory. This means that 100% of the water used for production processes is recycled and reused in a closed loop. The External water network is only used in the composition of the products or for employee’s day to day needs.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156199202966,"sku":"11711665","price":38.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1194625.jpg?v=1755871834"},{"product_id":"p-milkshake-argan-glistening-argan-oil-50ml-10556246","title":"milk_shake Argan Glistening Argan Oil 50ml","description":"milk_shake Argan Glistening Argan Oil 50ml is a lightweight argan oil treatment designed to bring instant softness, shine and manageability to all hair types. The silky formula blends organic argan oil with conditioning silicones to help smooth the cuticle, reduce the feeling of dryness and promote a healthy-looking, glossy finish. Hair is left feeling nourished yet never weighed down, with a touchable, polished look that works just as well on fine hair as on thicker, more unruly lengths.\u003cbr\u003e\u003cbr\u003eThis product fits easily into any haircare routine as a finishing touch after washing or as a styling aid on dry hair. It’s particularly suited to hair that looks dull, feels rough through the lengths or is prone to frizz. A few drops worked through mid-lengths and ends may help to enhance softness, add luminosity and support a smoother blow-dry. The subtly scented oil glides through the hair, making it a simple way to refresh the look of your style between washes while keeping strands feeling conditioned.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Lightweight argan oil formula that helps to nourish hair while keeping it soft, smooth and free from a heavy, greasy feel.\u003cbr\u003e- Works to add instant shine and a healthier-looking finish, ideal for dull, dry or frizz-prone lengths and ends.\u003cbr\u003e- Blends organic argan oil with conditioning silicones to support easier styling and a sleeker blow-dry.\u003cbr\u003e- Versatile leave-in treatment that can be used on damp or dry hair, fitting effortlessly into everyday haircare routines.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried or dry hair. Dispense a small amount of milk_shake Argan Glistening Argan Oil into the palms. Rub hands together, then smooth the oil through the mid-lengths and ends, avoiding the roots. Style as desired. Add a tiny extra drop on dry hair if needed to refine and add extra shine.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, according to the product instructions and your hair’s condition.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWarm the oil between the hands before applying so it spreads evenly. Work in gentle, downward strokes through the hair, focusing on areas that feel dry, coarse or frizzy. Comb or brush through to distribute the product before blow-drying or leaving hair to dry naturally.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly washed hair for the most even result. Start with a very small amount, especially on fine hair, and build up only if required. Avoid applying directly to the scalp to help prevent hair from looking flat.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"milk_shake","offers":[{"title":"50ml","offer_id":45156219682966,"sku":"10556246","price":27.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1200326.jpg?v=1755871629"},{"product_id":"p-milkshake-natural-care-active-yogurt-mask-500ml-14581486","title":"milk_shake Natural Care Active Yogurt Mask 500ml","description":"milk_shake Natural Care Active Yogurt Mask 500ml is a rich conditioning treatment designed to nourish and care for natural, colour‑treated or slightly dry hair. The creamy texture is infused with yogurt amino acids that work to support the hair’s internal structure, helping strands feel stronger and fuller. Avocado and rice oils, honey and fruit extracts, and vitamin E bring softness and shine, while the Integrity 41® complex, derived from sunflower seed extract, helps to protect the vibrancy of coloured hair.\u003cbr\u003e\u003cbr\u003eThis mask fits easily into a weekly or occasional haircare ritual whenever hair feels dull, dry or in need of extra care. Used after shampooing, it helps to detangle and smooth, leaving hair feeling supple, conditioned and more manageable without heaviness. The indulgent, salon‑inspired fragrance adds a touch of luxury to your routine, making it a comforting step for anyone who wants their hair to look and feel well cared for.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Yogurt amino acids, avocado and rice oils, honey and fruit extracts work together to help hair feel stronger, softer and more nourished.\u003cbr\u003e- Integrity 41® sunflower seed complex helps to support colour vibrancy, making it a thoughtful choice for colour‑treated hair.\u003cbr\u003e- The creamy, indulgent texture and salon‑inspired scent turn a simple conditioning step into a pampering hair ritual.\u003cbr\u003e- Easy to slot into a routine after shampooing, it helps to smooth, detangle and enhance shine without weighing hair down.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel‑dry hair. Apply milk_shake Natural Care Active Yogurt Mask to clean, damp hair, focusing on the mid‑lengths and ends. Distribute evenly through the hair, then leave on for 3–5 minutes. Comb through if desired, then rinse thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or whenever hair feels dry or in need of extra conditioning, following the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through sections of hair using your fingers or a wide‑tooth comb to ensure even coverage. Avoid applying directly to the roots if hair is very fine, and rinse well with warm water until the product is fully removed.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on freshly washed hair for best results. Adjust the amount of product according to hair length and thickness. For a more intensive feel, you may leave the mask on for the upper end of the recommended time before rinsing.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the packaging.","brand":"milk_shake","offers":[{"title":"500ml","offer_id":45156219715734,"sku":"14581486","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1200327.jpg?v=1755871628"},{"product_id":"p-milkshake-argan-deep-treatment-500ml-14682838","title":"milk_shake Argan Deep Treatment 500ml","description":"milk_shake Argan Deep Treatment 500ml is an intensive conditioning mask designed to care for all hair types, especially hair that’s dry, frizz-prone or difficult to manage. The rich, creamy formula is enriched with organic argan oil, wheat proteins, panthenol and vitamin E derivatives to help nourish the hair fibre, smooth the cuticle and support softness and shine. It works to reduce the look of frizz and static while helping hair feel more supple, easier to detangle and more manageable, all while respecting colour integrity. The treatment has a pleasant, comforting aroma that makes it a relaxing step in any haircare ritual.\u003cbr\u003e\u003cbr\u003eUse this product after shampooing as a weekly or regular treatment whenever hair needs extra care. Applied to clean, damp hair, it coats the lengths and ends to deliver targeted conditioning where it’s needed most. After a short leave-on time, it rinses away to leave hair feeling hydrated, smoother and more polished, ready for styling or air-drying.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Enriched with organic argan oil, wheat proteins and panthenol, this mask helps to nourish hair and support softness and shine.\u003cbr\u003e- Works to smooth the cuticle and reduce the look of frizz and static, leaving hair feeling more manageable and easier to style.\u003cbr\u003e- Suitable for all hair types, it’s particularly helpful for thick, wavy or dry hair that needs extra care and control.\u003cbr\u003e- Fits seamlessly into a regular haircare routine as a post-shampoo treatment when hair needs a richer conditioning step.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry hair. Distribute a generous amount of the product through clean, damp hair, focusing on the lengths and ends. Massage in and comb through to ensure even coverage. Leave on for 3–5 minutes, then rinse thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed according to the hair’s condition or follow the usage guidance on the product packaging.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the formula through sections of hair from mid-lengths to ends, using your fingers or a wide-tooth comb to detangle and spread the product evenly. Rinse with lukewarm water until the hair feels clean and smooth.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply only to freshly washed hair for best results. Adjust the amount used depending on hair length and thickness. Follow with your usual styling products and, if heat styling, consider using a heat protectant.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional instructions on the packaging.","brand":"milk_shake","offers":[{"title":"500ml","offer_id":45156219912342,"sku":"14682838","price":53.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1200355_9a730e67-e207-4ce2-ad1c-94cce7718ec8.jpg?v=1755871625"},{"product_id":"p-milkshake-energizing-blend-shampoo-300ml-11927188","title":"milk_shake Energizing Blend Shampoo 300ml","description":"milk_shake Energizing Blend Shampoo is a gentle cleansing shampoo created for fine, thinning and fragile hair that needs a little extra care. The lightweight formula works to cleanse the scalp thoroughly while respecting the hair fibre, helping to remove everyday impurities without leaving lengths feeling stripped or dry. Organic rosemary and sage, along with Fioravanti balm and a blend of botanical extracts, are included to support a fresher-feeling scalp and promote the look of fuller, more resilient hair. Panthenol and naturally derived glycerine help to hydrate and add a touch of body, while eucalyptus and essential oils lend a refreshing, herbal scent.\u003cbr\u003e\u003cbr\u003eIdeal as a regular shampoo when hair is lacking volume or feels delicate, this product fits easily into an everyday haircare routine. It’s designed to be used on wet hair, massaged into the scalp to encourage microcirculation, then rinsed away and followed with conditioner or the matching energizing treatment if desired. Hair is left feeling clean, lightly conditioned and more energised from root to tip.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for fine, thinning and fragile hair, this shampoo helps to support a fuller, more resilient look without weighing strands down.\u003cbr\u003e- Enriched with organic rosemary, sage, Fioravanti balm and botanical extracts to gently cleanse while respecting the scalp and hair.\u003cbr\u003e- Panthenol, naturally derived glycerine and essential oils work to hydrate, add light body and leave hair feeling soft yet refreshed.\u003cbr\u003e- The invigorating eucalyptus and herbal scent makes everyday washing feel like a soothing, energising scalp ritual.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair and scalp thoroughly. Apply a small amount of milk_shake Energizing Blend Shampoo to the scalp and roots. Gently massage in circular motions with your fingertips to create a soft lather. Rinse thoroughly and repeat if desired, then follow with conditioner or the matching energizing treatment.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or as part of your regular hair-washing routine according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eFocus application on the scalp first, working the shampoo through the roots before smoothing the lather along the lengths. Massage with light pressure to help support scalp microcirculation, then rinse well with warm water until the hair feels clean and free from residue.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair for an even lather. Follow with a suitable conditioner on mid-lengths and ends to maintain softness. Rinse carefully to avoid product build-up and finish with a cool rinse if desired to help leave hair feeling smoother and more manageable.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the product packaging.","brand":"milk_shake","offers":[{"title":"300ml","offer_id":45156220534934,"sku":"11927188","price":17.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1200397.jpg?v=1755871614"},{"product_id":"p-kevin-murphy-treatment-un-tangled-leave-in-conditioner-150ml-17986409","title":"Kevin.Murphy Treatment Un.Tangled Leave-In Conditioner 150ml","description":"Un.Tangled uses a rich botanical blend of Australian fruits to detangle the hair and create a sleek and smooth finish. It improves hair strength, resilience, and hydration. Bamboo extract provides a rich blend of key nutrients to promote better hair health. Aniseed myrtle improves hair shine and elasticity. Lactic acid relaxes the hair, making it easier to manage and smoother.\u003cbr\u003e\u003cbr\u003eTo use: Apply to wet hair and comb through. Do not rinse.","brand":"Kevin.Murphy","offers":[{"title":"Default Title","offer_id":45156376182934,"sku":"17986409","price":22.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1223187_8e3c7adb-774f-4122-9052-f58c72ea998a.jpg?v=1780482217"},{"product_id":"p-pureology-strength-cure-blonde-conditioner-1000ml-12594160","title":"Pureology Strength Cure Blonde Conditioner 1000ml","description":"Pureology Strength Cure Blonde Conditioner 1000ml is a creamy purple conditioner designed to care for blonde, highlighted and lightened hair that needs both toning and extra support. The rich, smoothing texture works to neutralise unwanted yellow and brassy tones while helping hair feel stronger, more supple and easier to manage. Powered by Keravis, Astaxanthin and violet orchid pigments, the formula supports weakened, colour-treated lengths and promotes a healthy-looking shine. A vegan blend with the brand’s Antifade Complex helps to protect the look of salon colour, while the pear, rose and sandalwood fragrance adds a soft, modern touch in the shower.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Creamy purple formula helps to neutralise brassiness and support a cooler-looking blonde tone.\u003cbr\u003e- Enriched with Keravis, Astaxanthin and violet orchid pigments to support damaged, colour-treated hair.\u003cbr\u003e- Leaves blonde, highlighted and lightened hair feeling conditioned, smoother and easier to detangle.\u003cbr\u003e- Vegan, colour-protective formula with Antifade Complex and a pear, rose and sandalwood fragrance for a pleasant in-shower experience.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, apply a small, even amount of Pureology Strength Cure Blonde Conditioner to clean, wet hair. Focus on the mid-lengths and ends, then gently massage through. Leave on for 1–2 minutes, or up to a few minutes if extra toning is desired, and rinse thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse 1–2 times per week or as needed to maintain the desired blonde tone, following the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner through hair in sections to ensure even coverage, particularly where hair is lightened or highlighted. Comb through with fingers or a wide-tooth comb before rinsing to help with detangling.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly shampooed hair, ideally after a complementary purple shampoo such as Strength Cure Blonde Shampoo. Adjust the leave-on time depending on how much toning is required, and rinse well to avoid any residual violet tint.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately. Use externally only. Discontinue use if irritation occurs and follow any additional guidance on the product packaging.","brand":"Pureology","offers":[{"title":"1000ml","offer_id":45156482449558,"sku":"12594160","price":41.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1231917.jpg?v=1770044469"},{"product_id":"p-milkshake-curl-passion-leave-in-conditioner-300ml-12513736","title":"milk_shake Curl Passion Leave-In Conditioner 300ml","description":"milk_shake Curl Passion Leave-In Conditioner 300ml is a lightweight spray designed to care for naturally wavy and curly hair. The paraben-free formula helps to soften, detangle and condition without weighing strands down, so curls feel light, bouncy and more manageable. Enriched with organic pracaxi and babassu oils, milk proteins, quinoa proteins and fruit extracts, it works to enhance shine, support colour vibrancy and help reduce the look of frizz, leaving curls with a smoother, more defined finish and a pleasant fruity coconut-inspired scent.\u003cbr\u003e\u003cbr\u003eIdeal for all curl types, this leave-in fits easily into a regular wash-and-style routine. After cleansing and conditioning, it’s simply misted through clean, damp hair before styling as usual, helping curls to stay supple and flexible throughout the day. The spray texture makes it quick and easy to distribute through the lengths and ends, offering an effortless way to top up moisture and care for curls whenever they need a little extra attention.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed specifically for curly and wavy hair, helping curls feel soft, bouncy and more defined without heaviness\u003cbr\u003e- Enriched with organic pracaxi and babassu oils, milk proteins, quinoa proteins and fruit extracts to support shine, manageability and colour vibrancy\u003cbr\u003e- Paraben-free leave-in spray that’s quick to apply and easy to distribute through the hair after washing\u003cbr\u003e- Works seamlessly in a curl care routine to help reduce the look of frizz and keep curls feeling supple throughout the day\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing and conditioning, gently towel-dry hair. Shake the bottle well. Spray milk_shake Curl Passion Leave-In Conditioner evenly onto clean, damp hair, focusing on mid-lengths and ends. Comb through to distribute, then style or diffuse as desired.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after each wash, or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eHold the spray a short distance from the hair and mist lightly, building up if required rather than saturating the hair. Work the product through with fingers or a wide-tooth comb to ensure even coverage before drying or allowing curls to air dry.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly cleansed hair for best results and avoid spraying directly onto the roots if hair is easily weighed down. Use alongside other curl care products from the same range if desired to support a consistent routine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the packaging.","brand":"milk_shake","offers":[{"title":"Default Title","offer_id":45156486480022,"sku":"12513736","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1234391_c9231146-27ce-4138-88e4-6b8488197680.jpg?v=1755870636"},{"product_id":"p-olaplex-no-4-bond-maintenance-250ml-17787574","title":"Olaplex  No.4 Bond Maintenance 250ml","description":"Olaplex No.4 Bond Maintenance 250ml is a concentrated shampoo designed to care for hair that’s exposed to everyday styling, colouring and environmental stress. The formula works to gently cleanse while supporting the look of stronger, more resilient strands, helping to reduce the appearance of dryness, split ends and frizz. Hair is left feeling softer, smoother and easier to manage, with a healthy-looking shine that suits both natural and colour-treated hair.\u003cbr\u003e\u003cbr\u003eThis shampoo fits easily into an existing haircare routine and is ideal for those who want their regular cleanse to do a little more. Used consistently, it helps to maintain the feel of conditioned, well-cared-for hair without weighing it down. Massage into wet hair, enjoy the creamy lather, then rinse thoroughly before following with a conditioner of choice. It’s a simple step that may help hair look refreshed, glossy and ready for styling, day after day.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to gently cleanse while supporting the look of stronger, more resilient hair\u003cbr\u003e- Helps to reduce the appearance of dryness, split ends and frizz for a smoother finish\u003cbr\u003e- Leaves hair feeling softer, easier to manage and with a healthy-looking shine\u003cbr\u003e- Fits seamlessly into a regular wash routine, pairing well with conditioners and masks for added care\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair thoroughly. Dispense a small amount of Olaplex No.4 Bond Maintenance Shampoo into your hands and emulsify. Apply to the scalp and lengths, massaging gently to create a rich lather. Rinse well and repeat if desired, then follow with a suitable conditioner.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to wet hair, focusing first on the scalp before working the lather through mid-lengths and ends. Rinse thoroughly with warm water until the hair feels clean and product-free.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair to help the shampoo spread evenly. Follow with a complementary conditioner or mask for added softness and manageability. Adjust the amount used according to hair length and thickness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If product gets into the eyes, rinse immediately with plenty of water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":45156510072982,"sku":"17787574","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1237887.jpg?v=1755870502"},{"product_id":"p-olaplex-no-5-bond-maintenance-conditioner-250ml-17787575","title":"Olaplex  No.5 Bond Maintenance Conditioner 250ml","description":"Olaplex No.5 Bond Maintenance Conditioner is a highly concentrated, bond-strengthening conditioner designed to care for hair that’s exposed to everyday styling, colouring and environmental stress. The creamy texture works to replenish moisture, support the hair’s internal bonds and smooth the cuticle, helping medium to coarse hair feel softer, more manageable and easier to detangle. Hair is left with a healthy-looking shine and a sleeker finish, with frizz and flyaways visibly tamed.\u003cbr\u003e\u003cbr\u003eUsed after shampooing, this conditioner fits seamlessly into a regular haircare routine. Apply it after cleansing with a bond-care shampoo such as Olaplex No.4, focusing on the mid-lengths and ends where hair tends to be drier. The formula is vegan, colour-safe and free from sulphates, making it a considerate choice for chemically treated hair. With consistent use, it helps to support stronger-feeling hair that looks smoother, nourished and better conditioned from wash to wash.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to strengthen the hair’s internal bonds while delivering lasting hydration and softness\u003cbr\u003e- Helps to smooth frizz and flyaways, leaving hair looking sleeker and more polished after each wash\u003cbr\u003e- Vegan, colour-safe formula that’s suitable for chemically treated hair and free from sulphates\u003cbr\u003e- Works especially well for medium to coarse hair that needs extra nourishment and easier detangling\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Apply Olaplex No.5 Bond Maintenance Conditioner to the mid-lengths and ends. Leave on for 1–3 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse whenever you wash your hair, or as needed according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner through clean, damp hair using your fingers or a wide-tooth comb to ensure even coverage, concentrating on areas that feel dry or prone to tangling. Rinse until the hair feels smooth and residue-free.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best results, use after a bond-care shampoo such as Olaplex No.4. Adjust the amount used depending on hair length and thickness, using a little more for coarse or long hair. Allow the conditioner a few minutes to work before rinsing and follow with your usual styling routine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with the eyes. If product gets into the eyes, rinse immediately with plenty of water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow the directions on the packaging.","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":45156510105750,"sku":"17787575","price":26.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1237889.jpg?v=1755870501"},{"product_id":"p-olaplex-no-6-bond-smoother-100ml-17787576","title":"Olaplex  No.6 Bond Smoother 100ml","description":"Olaplex No.6 Bond Smoother is a leave-in styling cream designed to help smooth, hydrate and condition the hair while supporting a sleeker, more polished finish. The lightweight, velvety texture works to control the look of frizz and flyaways for up to 72 hours, making it a useful choice for hair that’s prone to humidity-induced puffiness or feels dry and unruly. Suitable for all hair types, including coloured and chemically treated hair, it helps hair feel softer and more manageable without adding heavy residue or stiffness.\u003cbr\u003e\u003cbr\u003eThis product fits easily into an everyday haircare routine as the final step after shampoo and conditioner. The formula is designed to support the hair’s bonds, helping to promote stronger, smoother-looking lengths and ends while also offering heat protection when styling. Hair may feel easier to detangle and quicker to blow-dry, with a more refined, frizz-controlled finish whether you choose to air-dry or use heat tools.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Helps to smooth, soften and hydrate hair while keeping frizz and flyaways under control for up to 72 hours.\u003cbr\u003e- Lightweight, leave-in cream texture that suits all hair types, including coloured and chemically treated hair, without feeling heavy or sticky.\u003cbr\u003e- Works beautifully as the final step after shampoo and conditioner, supporting stronger, sleeker-looking lengths and ends.\u003cbr\u003e- Versatile formula that can be used before blow-drying or on air-dried styles, and topped up on dry hair for extra polish when needed.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with freshly washed, towel-dried hair. Dispense a small amount of Olaplex No.6 Bond Smoother, beginning with around half to one pump depending on hair length and thickness. Work the cream between your hands, then smooth it through the mid-lengths and ends, avoiding the roots. Comb through to distribute evenly, then style as desired by blow-drying or allowing hair to air-dry. If needed, apply a tiny amount to dry hair to help tame any remaining frizz or flyaways.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse after each wash or as needed for styling and frizz control.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply sparingly, focusing on the areas that feel driest or most prone to frizz. Comb or brush through to ensure an even, lightweight coating before styling.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on clean, damp hair for best results and adjust the amount according to hair density and length. Layer with your usual shampoo and conditioner routine and avoid over-applying to prevent weighing the hair down.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes. If irritation occurs, discontinue use and seek advice if needed. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":45156510138518,"sku":"17787576","price":21.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1237891.jpg?v=1755870501"},{"product_id":"p-olaplex-no-7-bonding-oil-30ml-17787577","title":"Olaplex  No.7 Bonding Oil 30ml","description":"Olaplex No.7 Bonding Oil 30ml is a highly concentrated yet weightless styling oil designed to bring instant shine and softness to all hair types. The silky, lightweight texture smooths through the lengths to help boost colour vibrancy, tame frizz and flyaways, and support a sleeker, more polished finish without weighing hair down. Infused with the brand’s bond-building technology and a blend of nourishing oils, it works to support the look of stronger, more resilient hair while leaving it feeling touchably smooth and glossy.\u003cbr\u003e\u003cbr\u003eThis versatile oil fits easily into any haircare routine, whether hair is straight, wavy, curly or coily. It can be used on damp hair before blow-drying or heat styling to provide protection up to 450°F\/232°C, or smoothed over dry hair to refine the finished style and add extra shine. Just a few drops are enough to help improve manageability, reduce the appearance of dryness and promote a healthy-looking, salon-fresh finish day to day.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Lightweight oil that helps to boost shine, softness and colour vibrancy without weighing hair down\u003cbr\u003e- Formulated with Olaplex bond-building technology to support stronger, healthier-looking hair\u003cbr\u003e- Provides heat protection up to 450°F\/232°C, making it ideal before blow-drying or styling tools\u003cbr\u003e- Versatile enough for straight, wavy, curly and coily hair, and easy to use on both damp and dry hair for a smooth, polished finish\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried or dry hair. Uncap the bottle, turn it upside down and gently tap the base to dispense a small, metered drop into your palm. Rub the oil between your hands, then smooth through the mid-lengths and ends of damp or dry hair, avoiding the roots. Style as desired with or without heat, adding an extra drop on dry hair to finish and add shine if needed.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse daily or whenever hair needs added smoothness, shine or heat protection.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply sparingly, focusing on the mid-lengths and ends where hair tends to feel drier or more fragile. Comb or brush through to distribute evenly before styling. On finished styles, lightly glide hands over the surface of the hair to tame flyaways.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on damp hair before blow-drying or heat styling to help protect against heat. Adjust the number of drops according to hair length and thickness, starting with less and building up if needed. Store the bottle upright with the cap closed when not in use.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes. If irritation occurs, discontinue use. Keep out of reach of children and follow any additional guidance on the product packaging.","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":45156510171286,"sku":"17787577","price":21.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1237893.jpg?v=1755870500"},{"product_id":"p-system-professional-volumize-v3-mask-200ml-11314943","title":"System Professional Volumize V3 Mask 200ml","description":"System Professional Volumize V3 Mask 200ml is an intensive weekly hair mask designed to give fine, limp or slightly damaged hair a fuller, more resilient look. The rich yet lightweight formula works to reinforce the hair structure from within, helping to support volume and stability without leaving hair feeling heavy or coated. Hair fibres are nourished and conditioned so they feel smoother, more manageable and easier to style, while the mask helps to protect against the look of breakage.\u003cbr\u003e\u003cbr\u003eIdeal for fine, lifeless or chemically treated hair that needs extra care, this mask fits neatly into a weekly haircare ritual after shampooing. Creatine and bamboo extract are highlighted across the Volumize range for their role in supporting strength and a feeling of lightness, so hair is left with a touch more body and bounce. Used regularly, the mask helps hair feel revitalised, with a soft, airy finish that still holds its shape.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to give fine, lifeless hair a fuller, more voluminous look without weighing it down.\u003cbr\u003e- Intensive weekly care that helps to reinforce the hair structure from within for a feeling of strength and stability.\u003cbr\u003e- Enriched with ingredients such as creatine and bamboo extract, which support the look of stronger, more resilient hair.\u003cbr\u003e- Creamy yet lightweight texture that leaves hair feeling soft, manageable and easier to style as part of a regular routine.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter washing hair with your preferred shampoo, gently towel-dry to remove excess water. Apply a generous, coin- to walnut-sized amount of the mask to the hair, focusing on mid-lengths and ends and avoiding the scalp where preferred. Comb or work the product evenly through the hair. Leave on for around 5 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse once a week or as needed, according to the product instructions and your hair’s needs.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through clean, damp hair in smooth strokes or with a wide-tooth comb to ensure even coverage. Allow the formula to sit undisturbed before rinsing until the water runs clear, then style as usual.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, apply to freshly washed hair and avoid using too much product on very fine hair. Pair with other System Professional Volumize products as part of a complete routine. Store the product at room temperature, away from direct sunlight.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if contact occurs, rinse immediately with water. Discontinue use if irritation occurs and keep out of reach of children.","brand":"System Professional","offers":[{"title":"Default Title","offer_id":45156518133910,"sku":"11314943","price":27.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1245756.jpg?v=1755870355"},{"product_id":"p-loreal-professionnel-serie-expert-pro-longer-multi-benefit-leave-in-treatment-150ml-12504610","title":"L'Oréal Professionnel SERIE EXPERT Pro Longer Multi-Benefit Leave In Treatment 150ml","description":"L'Oréal Professionnel Serie Expert Pro Longer Multi-Benefit Leave In Treatment is a lightweight cream designed to care for long hair with thinned or fragile ends. Powered by the brand’s Filler A-100 technology and amino acids, the formula works on the lengths and tips to help hair feel stronger, fuller and more resilient, while promoting a smoother, shinier finish. It also offers heat protection up to 230°C, making it a useful step before blow-drying or styling tools.\u003cbr\u003e\u003cbr\u003eIdeal for those who want to maintain the look of long, healthy hair, this leave-in treatment fits easily into an everyday routine. Apply to clean, towel-dried hair after shampooing and conditioning, focusing on mid-lengths and ends where hair needs the most support. The cream helps to reduce the appearance of split ends and surface damage, leaving hair feeling softer and easier to detangle, with a more polished, salon-fresh look between appointments.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed especially for long hair with thinned or fragile ends, helping lengths look fuller and more resilient.\u003cbr\u003e- Enriched with Filler A-100 technology and amino acids to support stronger-feeling hair and a smoother surface.\u003cbr\u003e- Provides heat protection up to 230°C, making it an easy leave-in step before blow-drying or styling.\u003cbr\u003e- Lightweight cream texture that stays in the hair, helping to reduce the look of split ends while leaving lengths softer, shinier and easier to detangle.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter washing, gently towel-dry hair. Warm a small amount of the cream between your palms, then apply evenly through the mid-lengths and ends of damp hair. Do not rinse. Comb through if needed and blow-dry or style with heat tools as usual.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after each wash or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the product through sections of hair, concentrating on areas with thinned or fragile ends. Distribute evenly using fingers or a wide-tooth comb before styling. Avoid applying directly to the roots to keep hair feeling light.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to clean, towel-dried hair for best results and layer after your usual shampoo and conditioner or mask. Start with a small amount and add more only if required, to avoid overloading the hair. Allow the product to remain in the hair to support ongoing protection and smoothness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156548149398,"sku":"12504610","price":18.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257092.jpg?v=1755870060"},{"product_id":"p-loreal-professionnel-serie-expert-metal-detox-anti-deposit-protector-mask-250ml-13043383","title":"L'Oréal Professionnel SERIE EXPERT Metal Detox Anti-Deposit Protector Mask 250ml","description":"L'Oréal Professionnel Serie Expert Metal Detox Anti-Deposit Protector Mask is a rich, creamy hair mask created for colour, balayage and lightened hair that’s exposed to metals in water. The formula is enriched with patented Metal Detox technology featuring glicoamine, a small molecule that helps to neutralise metal particles inside the hair fibre. This helps to support stronger-feeling hair, maintain colour vibrancy and promote a smoother, shinier finish without weighing the hair down.\u003cbr\u003e\u003cbr\u003eIdeal as the care step after a Metal Detox or colour service, this mask fits easily into a weekly or post-wash routine. After cleansing with Metal Detox shampoo, apply to shampooed, towel-dried hair and leave on for around one minute, or a little longer when hair feels particularly sensitised, before rinsing thoroughly. Hair is left feeling softer and more nourished, with a lightweight feel and a fresh, modern citrus fragrance with musky woody notes that adds a subtle salon-like touch at home.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for colour, balayage and lightened hair, this mask helps to protect against metal deposits that can dull colour and leave hair feeling brittle.\u003cbr\u003e- Patented Metal Detox technology with glicoamine works to neutralise metal particles inside the hair fibre, supporting stronger-feeling hair and more reliable colour results.\u003cbr\u003e- The rich yet lightweight cream texture leaves hair feeling smoother, softer and more nourished, with enhanced shine.\u003cbr\u003e- Fits easily into a post-colour or weekly care routine, with a quick 1-minute leave-on time and a fresh citrus fragrance with musky woods for a subtle salon-like experience at home.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter washing with Metal Detox or your usual shampoo, gently towel-dry the hair. Apply L'Oréal Professionnel Serie Expert Metal Detox Anti-Deposit Protector Mask evenly through the lengths and ends. Leave on for about 1 minute, or a little longer if hair feels very sensitised, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse after each Metal Detox routine or colour service, or as needed according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork a small amount between your palms, then smooth through clean, towel-dried hair, focusing on mid-lengths and ends rather than the roots. Comb or finger-comb to distribute the mask evenly before leaving it to work, then rinse until the water runs clear.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on freshly washed hair for best results. Adjust the amount of product to suit your hair length and thickness. Follow with your preferred leave-in products or styling routine, and consider pairing with Metal Detox shampoo and oil for a coordinated routine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If the product gets into the eyes, rinse them immediately and thoroughly. Use externally only and keep out of reach of children. Discontinue use if irritation occurs and follow any additional guidance on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156548182166,"sku":"13043383","price":26.78,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257094.jpg?v=1755870059"},{"product_id":"p-loreal-professionnel-serie-expert-blondifier-gloss-shampoo-300ml-11845017","title":"L'Oréal Professionnel SERIE EXPERT Blondifier Gloss Shampoo 300ml","description":"L'Oréal Professionnel Serie Expert Blondifier Gloss Shampoo 300ml is a professional shampoo created especially for blonde and highlighted hair that’s starting to look dull or lacklustre. The lightweight, fluid formula gently lifts away daily impurities while working to enhance the look of multidimensional shine. Enriched with polyphenols from açai berry extract, it helps to nourish the hair fibre and smooth the cuticle so blonde tones appear brighter, softer and more refined, without weighing the hair down.\u003cbr\u003e\u003cbr\u003eIdeal for natural, lightened or colour-treated blondes, this shampoo fits easily into a regular haircare routine as the cleansing step before conditioner or mask. With continued use, hair is left feeling clean yet comfortable, with a smoother touch and a healthy-looking gloss. It’s a simple way to support salon-coloured hair at home and maintain a fresh, radiant blonde between appointments.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed specifically for blonde and highlighted hair, helping to keep colour looking bright and fresh between salon visits.\u003cbr\u003e- Enriched with polyphenols from açai berry extract to help nourish the hair fibre and smooth the cuticle for a softer feel.\u003cbr\u003e- Gently cleanses without feeling heavy, leaving hair with a light, glossy finish and enhanced shine.\u003cbr\u003e- Fits easily into an everyday routine as a simple step to support softness, radiance and manageability in blonde hair.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with thoroughly wet hair. Apply a small amount of L'Oréal Professionnel Serie Expert Blondifier Gloss Shampoo to the scalp and roots, then gently massage to create a soft lather. Work the lather through the lengths and ends, adding a little water if needed. Rinse thoroughly and repeat if a deeper cleanse is desired, then follow with Blondifier conditioner or mask.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, according to the product instructions and your hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply directly to wet hair, focusing first on the scalp before smoothing the lather through mid-lengths and ends. Rinse well until the water runs clear to avoid residue.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair for an even lather. Follow with a suitable conditioner or mask to support softness and shine. If hair is heavily styled or exposed to product build-up, a second shampoo may help to cleanse more effectively.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If the product gets into the eyes, rinse them immediately and thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. For external use only. Always follow the directions on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"300ml","offer_id":45156548313238,"sku":"11845017","price":13.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257108.jpg?v=1755870056"},{"product_id":"p-loreal-professionnel-serie-expert-pro-longer-mask-250ml-12504612","title":"L'Oréal Professionnel SERIE EXPERT Pro Longer Mask 250ml","description":"L'Oréal Professionnel Serie Expert Pro Longer Mask is a rich, rinse-off treatment created for long hair with thinning or fragile ends. The creamy texture coats each strand, helping to smooth the hair fibre and support a fuller, healthier-looking finish from mid-lengths to tips. Powered by patented Filler A-100 technology and amino acids, the formula works to plump the appearance of thinner ends while helping to reinforce the feel of the hair fibre, so lengths look more resilient, glossy and conditioned.\u003cbr\u003e\u003cbr\u003eIdeal for long hair that’s prone to split ends, this mask fits easily into a weekly care routine after shampooing. Applied to clean, damp hair, it spreads effortlessly through the lengths, making detangling feel easier and leaving hair feeling soft and nourished once rinsed. Used alongside the Pro Longer shampoo and complementary treatments, it helps to maintain the look of long, bouncy hair with added shine and movement.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for long hair with thinning or fragile ends, helping lengths look fuller and more resilient\u003cbr\u003e- Powered by patented Filler A-100 technology and amino acids to support thicker-looking, strengthened ends\u003cbr\u003e- Creamy, indulgent texture that coats the hair fibre, leaving hair feeling smoother, softer and easier to detangle\u003cbr\u003e- Fits seamlessly into a weekly routine after shampooing, especially when paired with the Pro Longer shampoo and treatments for a complete care system\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry hair. Apply L'Oréal Professionnel Serie Expert Pro Longer Mask to clean, damp hair, focusing on mid-lengths and ends. Distribute evenly through the hair. Leave on for 3–5 minutes. Rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as part of your regular haircare routine, following the product instructions. It may be used in place of conditioner when a deeper treatment is desired.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through sections of the hair using your fingers or a wide-tooth comb to ensure even coverage. Avoid applying directly to the scalp. Rinse until the water runs clear, then style as usual.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, apply to freshly washed hair and ensure excess water is squeezed out before application so the formula can coat the hair evenly. Combine with Pro Longer shampoo and other products from the same range to support the look of longer, fuller hair.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the product packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156548411542,"sku":"12504612","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257120.jpg?v=1755870053"},{"product_id":"p-loreal-professionnel-serie-expert-pro-longer-conditioner-200ml-12504611","title":"L'Oréal Professionnel SERIE EXPERT Pro Longer Conditioner 200ml","description":"L'Oréal Professionnel Serie Expert Pro Longer Conditioner is a targeted conditioner for long hair that’s starting to feel thin, fragile or prone to split ends. The creamy texture coats the lengths to help smooth the cuticle and give hair a sleeker, more polished look, while Filler A-100 technology and amino acids work within the fibre to support thicker-feeling, more resilient strands over time. Hair is left feeling softer, easier to detangle and with a healthy-looking shine from root to tip.\u003cbr\u003e\u003cbr\u003eDesigned to be used after shampooing, this conditioner fits easily into an everyday haircare routine for those wanting to maintain their length while caring for weakened ends. It’s especially suited to long hair with thinned or split ends that needs extra care without feeling weighed down. Apply to clean, towel-dried hair, focusing on mid-lengths and ends, then comb through and rinse thoroughly. For an at-home routine, pair with the matching Pro Longer Shampoo and use any intensive treatments from the range as directed for added care on very sensitised lengths.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed especially for long hair with thinned or split ends, helping lengths feel stronger and better supported.\u003cbr\u003e- Filler A-100 technology and amino acids work together to plump the hair fibre and support thicker-looking strands.\u003cbr\u003e- Leaves hair feeling smoother, softer and easier to detangle, with a healthy-looking shine.\u003cbr\u003e- Fits seamlessly into a regular haircare routine and pairs well with the Pro Longer Shampoo and treatments for targeted care on fragile ends.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eShampoo hair first, then gently towel-dry. Apply L'Oréal Professionnel Serie Expert Pro Longer Conditioner to the mid-lengths and ends. Comb through to distribute evenly. Leave briefly, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse according to the product instructions or whenever you condition your hair as part of your regular washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork a small amount between your hands, then smooth through damp hair from mid-lengths to ends, avoiding the roots if hair is easily weighed down. Comb or finger-comb to ensure even coverage before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to clean, shampooed hair for best results. Adjust the amount used depending on hair length and thickness. Rinse well to avoid residue and follow with your usual styling products. Pair with Pro Longer Shampoo and any complementary treatments from the same range if desired.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"200ml","offer_id":45156548509846,"sku":"12504611","price":14.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257126.jpg?v=1755870045"},{"product_id":"p-loreal-professionnel-serie-expert-absolut-repair-conditioner-500ml-13043374","title":"L'Oréal Professionnel SERIE EXPERT Absolut Repair Conditioner 500ml","description":"L'Oréal Professionnel Serie Expert Absolut Repair Conditioner 500ml is a professional-strength conditioner designed to care for dry, damaged or over-processed hair. The creamy yet lightweight formula is infused with gold quinoa extract and wheat protein, which work together to help smooth the hair surface and support a softer, more resilient feel. Hair is left easier to detangle, with a healthy-looking shine and a touchable finish that doesn’t feel weighed down.\u003cbr\u003e\u003cbr\u003eIdeal for hair that’s been exposed to colouring, heat styling or daily stress, this conditioner fits seamlessly into a simple at-home care routine. Use it after shampooing to help nourish the fibre and promote the look of restored, more manageable lengths and ends. With regular use as part of the Absolut Repair routine, it helps to support the appearance of stronger, shinier hair that feels more supple and comfortable to style.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for dry and damaged hair, helping to support softer, more manageable lengths and ends.\u003cbr\u003e- Infused with gold quinoa extract and wheat protein to nourish the hair fibre and promote a smoother, shinier finish.\u003cbr\u003e- Creamy yet lightweight texture that conditions without leaving hair feeling heavy or coated.\u003cbr\u003e- Fits easily into a professional-inspired routine, pairing well with Absolut Repair shampoo, mask and oil for at-home care.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Apply a small amount of conditioner to the mid-lengths and ends, then comb or work through evenly. Leave on for 2–3 minutes if extra nourishment is desired, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, ideally every time you wash your hair, or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to clean, damp hair after shampoo. Focus on the lengths and ends rather than the roots, smoothing the formula through with fingers or a wide-tooth comb for even coverage before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, pair with Absolut Repair Shampoo and, when needed, follow with a mask or leave-in from the same range. Adjust the amount of product to suit hair length and thickness, and ensure the conditioner is fully rinsed out to maintain a lightweight feel.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If the product gets into the eyes, rinse them immediately and thoroughly with water. Use externally only and discontinue use if irritation occurs.","brand":"L'Oréal Professionnel","offers":[{"title":"500ml","offer_id":45156548804758,"sku":"13043374","price":32.72,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257130.jpg?v=1755870044"},{"product_id":"p-loreal-professionnel-serie-expert-absolut-repair-conditioner-200ml-12180943","title":"L'Oréal Professionnel SERIE EXPERT Absolut Repair Conditioner 200ml","description":"L'Oréal Professionnel Serie Expert Absolut Repair Conditioner is a creamy, nourishing conditioner designed for damaged and very damaged hair. Infused with gold quinoa and protein, the formula helps to replenish the hair fibre, supporting the look of smoother, softer and more resilient hair. It works to resurface the hair cuticle, promoting a shinier, healthier-looking finish while maintaining a lightweight feel so hair doesn’t appear flat or overloaded. Hair feels easier to detangle, more manageable and less prone to the appearance of breakage from daily styling, colouring or environmental stress.\u003cbr\u003e\u003cbr\u003eUsed after Absolut Repair Shampoo, this conditioner fits seamlessly into a professional-inspired repair routine at home. Apply to clean, towel-dried hair, focusing on mid-lengths and ends where damage is most visible, then rinse thoroughly. With regular use, the Absolut Repair routine helps to support the look of resurfaced, supple hair with enhanced shine and softness, making it a reassuring choice for those wanting to care for sensitised, over-processed or coloured hair without sacrificing movement or touchable lightness.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Infused with gold quinoa and protein, this formula helps to nourish damaged hair while supporting a smoother, shinier finish.\u003cbr\u003e- Offers a lightweight, creamy texture that conditions without weighing the hair down, ideal for sensitised or over-processed lengths.\u003cbr\u003e- Works to make hair feel easier to detangle and more manageable, helping to reduce the appearance of surface damage and breakage.\u003cbr\u003e- Fits effortlessly into a professional-style repair routine at home when used with the Absolut Repair shampoo and complementary treatments.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry the hair. Apply L'Oréal Professionnel Serie Expert Absolut Repair Conditioner evenly through the mid-lengths and ends. Comb or work through with fingers to distribute, then leave for a short moment before rinsing thoroughly with lukewarm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse according to the product instructions, typically after each wash as part of a regular haircare routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to clean, damp hair after rinsing out shampoo. Focus on the most sensitised areas, usually mid-lengths and ends, avoiding the roots if hair is easily weighed down. Comb through gently to help detangle before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, pair with Absolut Repair Shampoo and, when needed, a mask or oil from the same range. Adjust the amount of product to your hair length and thickness, and rinse until the water runs clear so hair feels conditioned yet light.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately with plenty of water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"200ml","offer_id":45156548837526,"sku":"12180943","price":16.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257132.jpg?v=1755870043"},{"product_id":"p-loreal-professionnel-serie-expert-blondifier-resurfacing-illuminating-system-conditioner-200ml-11845020","title":"L'Oréal Professionnel SERIE EXPERT Blondifier Resurfacing \u0026 Illuminating System Conditioner 200ml","description":"L'Oréal Professionnel Serie Expert Blondifier Resurfacing \u0026amp; Illuminating System Conditioner is designed to care for natural or colour-treated blonde hair that needs softness and shine. The lightweight, creamy texture works along the lengths to help smooth the cuticle, making hair feel more manageable and easier to detangle after washing. Enriched with açai berry extract and its polyphenols, the formula helps to protect the look of blonde tones from dulling while supporting a healthy-looking surface and a polished finish.\u003cbr\u003e\u003cbr\u003eIdeal as the conditioning step after your Blondifier shampoo, this product fits easily into a regular haircare routine for highlighted, bleached or naturally blonde hair. With every use, it helps to enhance luminosity and promote a sleek, glossy appearance without weighing the hair down. Hair is left feeling soft, supple and comfortable to style, with a radiant shine that flatters blonde shades from root to tip.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for natural or colour-treated blonde hair, helping to promote a brighter, more luminous finish\u003cbr\u003e- Enriched with açai berry polyphenols to support the look of smooth, healthy-feeling hair\u003cbr\u003e- Lightweight, creamy texture that helps to detangle from lengths to ends without weighing hair down\u003cbr\u003e- Fits seamlessly into a blonde hair routine as the conditioning step after Blondifier shampoo\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry the hair. Apply L'Oréal Professionnel Serie Expert Blondifier Conditioner evenly through the mid-lengths and ends. Comb through if needed and leave on for 1–2 minutes. Rinse thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or whenever you wash your hair, according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner through clean, damp hair, focusing on the lengths and ends rather than the roots. Distribute evenly with your fingers or a wide-tooth comb before rinsing well with lukewarm water.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best results, use after Blondifier Gloss or Blondifier Cool Shampoo. Adjust the amount of product to suit your hair length and thickness. Allow the conditioner a short time to work before rinsing, and follow with your usual styling routine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If the product gets into the eyes, rinse them immediately and thoroughly with water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"200ml","offer_id":45156548870294,"sku":"11845020","price":18.28,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257142.jpg?v=1755870042"},{"product_id":"p-loreal-professionnel-serie-expert-pro-longer-shampoo-300ml-12504613","title":"L'Oréal Professionnel SERIE EXPERT Pro Longer Shampoo 300ml","description":"L'Oréal Professionnel Serie Expert Pro Longer Shampoo is a length-renewing shampoo created for long hair with thinned or fragile ends. Powered by patented Filler A-100 technology and amino acids, the formula works to reinforce the hair fibre while gently cleansing the scalp and lengths. Hair is left feeling fresher, smoother and more comfortable, with the look of fuller ends and enhanced shine from root to tip.\u003cbr\u003e\u003cbr\u003eIdeal for anyone growing their hair or noticing finer, weaker ends, this shampoo fits easily into a regular haircare routine. Use it as your daily or regular cleanse, then follow with a complementary conditioner or mask from the Pro Longer range to support stronger-looking lengths. With its creamy lather and caring texture, the shampoo helps to detangle and leaves hair feeling soft, lightweight and more manageable, ready for styling.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for long hair with thinned ends, helping lengths look fuller and more resilient.\u003cbr\u003e- Powered by patented Filler A-100 technology and amino acids to support stronger-feeling hair fibres.\u003cbr\u003e- Gently cleanses while working to reduce the look of breakage and split ends for a smoother finish.\u003cbr\u003e- Fits easily into an everyday routine and pairs well with the Pro Longer conditioner or mask for a complete care system.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair thoroughly. Apply a small amount of L'Oréal Professionnel Serie Expert Pro Longer Shampoo to the scalp and lengths. Massage gently to create a lather, then rinse. Repeat for a more thorough cleanse if desired, and follow with a Pro Longer conditioner or mask.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions, as part of your regular hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply mainly to the scalp first, working the lather through mid-lengths and ends. Rinse well until the water runs clear, ensuring no residue is left on the hair.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on wet hair and take time to massage the scalp to help lift product build-up and excess oil. Follow with a suitable conditioner or mask to support smoother, more manageable lengths. Adjust the amount of shampoo according to hair length and thickness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If the product gets into the eyes, rinse immediately and thoroughly with water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.","brand":"L'Oréal Professionnel","offers":[{"title":"300ml","offer_id":45156548903062,"sku":"12504613","price":14.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257146.jpg?v=1755870042"},{"product_id":"p-loreal-professionnel-serie-expert-multi-benefit-leave-in-oil-treatment-90ml-13043378","title":"L'Oréal Professionnel SERIE EXPERT Multi-Benefit Leave In Oil Treatment 90ml","description":"L'Oréal Professionnel Serie Expert Multi-Benefit Leave In Oil Treatment is a lightweight leave-in oil designed to care for dry, sensitised or damaged hair. The fluid texture glides through mid-lengths and ends, helping to smooth the hair fibre and support a softer, more manageable feel. Enriched with nourishing oils, the formula works to enhance shine, reduce the look of surface roughness and support hair that’s frequently styled or exposed to daily stress.\u003cbr\u003e\u003cbr\u003eIdeal as the finishing touch after washing, this treatment fits easily into any haircare routine. It may help to detangle, condition and leave hair feeling silkier without a heavy or greasy residue, making it suitable for a wide range of hair types that need extra care. Use before blow-drying to help protect the feel of the hair during styling, or on dry hair to refresh shine and tame the appearance of flyaways throughout the day.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to deliver 10 visible benefits in one step, from softness and shine to easier detangling and manageability\u003cbr\u003e- Lightweight oil texture helps to nourish and smooth without weighing the hair down or leaving a greasy feel\u003cbr\u003e- Enriched with wheat germ oil to support hair that feels dry, sensitised or damaged from styling and daily stress\u003cbr\u003e- Versatile leave-in formula that fits seamlessly into any routine, working on both towel-dried and dry hair for quick, polished results\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with freshly washed, towel-dried hair. Apply a small amount of the oil to your palms, then work it evenly through the mid-lengths and ends. Do not rinse. Style as desired, either blow-drying or leaving hair to air dry.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after washing the hair or whenever the lengths feel dry and in need of extra smoothness.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eDistribute the product with your fingers or a wide-tooth comb to help ensure even coverage. Focus on the most sensitised areas and avoid applying directly to the roots if hair is fine.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on clean, towel-dried hair for best results. Start with a small amount and add more only if required to avoid overloading the hair. The oil can also be smoothed lightly over dry hair to help tame the look of frizz and add shine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional instructions on the product packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156548935830,"sku":"13043378","price":28.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257152.jpg?v=1755870041"},{"product_id":"p-loreal-professionnel-serie-expert-vitamino-color-10-in-1-spray-190ml-12265834","title":"L'Oréal Professionnel SERIE EXPERT Vitamino Color 10 in 1 Spray 190ml","description":"L'Oréal Professionnel Serie Expert Vitamino Color 10 in 1 Spray is a lightweight, leave-in treatment designed especially for colour-treated and highlighted hair. This multi-benefit milk works to support the look and feel of coloured hair by helping to protect it during heat styling, while also promoting softness, shine and a smoother finish. Enriched with resveratrol and panthenol, the formula helps to care for the hair fibre, supporting the look of colour vibrancy and helping hair feel more manageable from root to tip.\u003cbr\u003e\u003cbr\u003eIdeal for all hair types that have been coloured, this spray fits easily into an everyday haircare routine after shampoo and conditioner. It helps to detangle, ease blow-drying and reduce the appearance of frizz and split ends, so hair feels easier to style and more polished. Used before blow-drying or as a finishing touch on dry hair, it offers a convenient way to care for coloured lengths while enjoying a soft, smooth and touchable result.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Delivers ten cosmetic benefits in one step, helping to smooth, soften, add shine and support colour vibrancy in coloured and highlighted hair.\u003cbr\u003e- Lightweight milk texture works as a leave-in treatment, detangler and heat protectant, helping hair feel more manageable without weighing it down.\u003cbr\u003e- Enriched with resveratrol and panthenol to support the hair fibre and help protect against the look of dryness, breakage and split ends.\u003cbr\u003e- Fits easily into any colour-care routine, whether used before blow-drying or as a quick finishing spray to help reduce the look of frizz and keep hair looking polished.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter cleansing and conditioning, gently towel-dry hair. Spray L'Oréal Professionnel Serie Expert Vitamino Color 10 in 1 Spray onto damp or dry hair, focusing on mid-lengths and ends. Comb or brush through to distribute evenly, then style as desired with a hairdryer or other heat tools. Do not rinse.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed after each wash or whenever hair needs added softness, detangling or heat protection.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eHold the bottle a short distance from the hair and mist evenly, avoiding over-saturating any one area. For thicker or longer hair, apply in sections to ensure even coverage, then comb through before blow-drying or leaving to air dry.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to clean hair for best results and adjust the amount according to hair length and thickness. Use before cutting as a leave-in treatment or as a finishing touch on dry hair to help smooth and add shine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional instructions on the product packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156549230742,"sku":"12265834","price":19.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257170.jpg?v=1755870039"},{"product_id":"p-loreal-professionnel-serie-expert-absolut-repair-shampoo-300ml-13207693","title":"L'Oréal Professionnel SERIE EXPERT Absolut Repair Shampoo 300ml","description":"L'Oréal Professionnel Serie Expert Absolut Repair Shampoo 300ml is a professional care shampoo designed for dry, damaged or weakened hair. The creamy formula gently cleanses while working to resurface the hair fibre, helping to reduce the look of surface damage caused by colouring, heat styling and daily wear. Enriched with gold quinoa and proteins, including wheat protein, it helps to nourish the hair, support softness and promote a healthy-looking shine without leaving lengths feeling heavy.\u003cbr\u003e\u003cbr\u003eIdeal for hair that feels brittle, rough or dull, this shampoo fits easily into a repair-focused routine. Use it as the first step in the shower to sweep away impurities and prepare the hair for conditioner or mask. With regular use, hair may feel smoother, easier to detangle and more manageable, with a lightweight touch and enhanced radiance. The formula is suitable for everyday use when you want your hair to feel clean, cared for and beautifully revived.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for dry and damaged hair, this shampoo helps to gently cleanse while supporting softness and resilience.\u003cbr\u003e- Enriched with gold quinoa and proteins, including wheat protein, to nourish the hair fibre and promote a smoother, shinier finish.\u003cbr\u003e- Lightweight formula that works to resurface the hair without weighing it down, helping lengths feel supple and easy to manage.\u003cbr\u003e- Fits seamlessly into a repair-focused routine when paired with Absolut Repair conditioners, masks or oils for added care.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eApply to thoroughly wet hair. Massage the shampoo into the scalp and lengths until it lathers, then rinse well. Repeat if desired for a more thorough cleanse, and follow with Absolut Repair Conditioner or Mask.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions, as part of your regular hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the shampoo gently over the scalp with your fingertips, then smooth the lather through mid-lengths and ends to help cleanse evenly. Rinse until the water runs clear before applying any conditioner or mask.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on wet hair and take a moment to detangle gently with your fingers while the lather is in the hair. For very dry or damaged hair, follow with a nourishing conditioner or mask from the same range to support softness and shine.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately and thoroughly with water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.","brand":"L'Oréal Professionnel","offers":[{"title":"300ml","offer_id":45156549329046,"sku":"13207693","price":16.58,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257180.jpg?v=1755870038"},{"product_id":"p-loreal-professionnel-serie-expert-liss-unlimited-shampoo-300ml-10832424","title":"L'Oréal Professionnel SERIE EXPERT Liss Unlimited Shampoo 300ml","description":"L'Oréal Professionnel Serie Expert Liss Unlimited Shampoo 300ml is a professional smoothing shampoo created for textured, frizz-prone and rebellious hair. The creamy formula gently cleanses while working to smooth the hair fibre, helping strands feel softer, more manageable and easier to style. Enriched with Pro-Keratin, Evening Primrose Oil and Kukui Nut Oil, it supports the look of nourished hair, with added shine and a sleeker finish that’s designed to resist the effects of humidity.\u003cbr\u003e\u003cbr\u003eIdeal for coarse, unruly or straightened hair that needs extra control, this shampoo fits easily into a regular haircare routine as the cleansing step. Used in the shower, it helps to prepare the hair for conditioner or mask, leaving it feeling clean yet cared for rather than stripped. When used alongside the Liss Unlimited conditioner or masque and leave-in care, it may help to maintain smoother-looking lengths and reduce the appearance of frizz for longer between washes.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for frizzy, textured and rebellious hair, helping it feel smoother, softer and easier to manage.\u003cbr\u003e- Enriched with Pro-Keratin plus Kukui and Evening Primrose oils to support the look of nourished, shiny hair.\u003cbr\u003e- Works as a professional-style cleansing step that fits seamlessly into a smoothing haircare routine.\u003cbr\u003e- Pairs well with the wider Liss Unlimited range to help maintain a sleeker finish and humidity-resistant style.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet the hair thoroughly. Apply a small amount of L'Oréal Professionnel Serie Expert Liss Unlimited Shampoo to the scalp and lengths. Massage gently into a lather, working through from roots to ends. Rinse thoroughly and repeat if needed. Follow with Liss Unlimited conditioner, masque or leave-in care if desired.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions and your hair’s needs.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to wet hair in the shower or bath. Use fingertips to massage the scalp and distribute the shampoo evenly along the lengths, then rinse well with warm water until the product is fully removed.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair for an even lather. For very thick or long hair, shampoo twice for a more thorough cleanse. Pair with complementary Liss Unlimited treatments for added smoothing benefits. Avoid using excessively hot water, which may leave hair feeling dry.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately and thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156549361814,"sku":"10832424","price":13.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257184.jpg?v=1755870037"},{"product_id":"p-loreal-professionnel-serie-expert-blondifier-mask-250ml-11845019","title":"L'Oréal Professionnel SERIE EXPERT Blondifier Mask 250ml","description":"L'Oréal Professionnel Serie Expert Blondifier Mask 250ml is a nourishing treatment designed especially for natural, highlighted or lightened blonde hair. Enriched with polyphenols from açai berry extract, the creamy formula works to replenish and smooth the hair fibre, helping to support softness, suppleness and a healthy-looking shine. Blonde lengths are left feeling conditioned rather than coated, with a radiant, glossy finish that helps to showcase the multidimensional tones in the hair. The mask is ideal when hair feels dry, sensitised or dulled by colouring, heat styling or environmental stress.\u003cbr\u003e\u003cbr\u003eThis product fits easily into a weekly haircare ritual as an intensive step after shampooing. Used alongside Blondifier Cool or Blondifier Gloss Shampoo, it helps to maintain the look of bright, luminous blonde between salon visits. The rich yet lightweight texture is designed not to weigh the hair down, making it suitable for most blonde hair types, from fine to thicker strands. With regular use, hair feels smoother to the touch and easier to detangle, with enhanced shine and a more polished finish.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Enriched with açai berry polyphenols, this mask helps to nourish blonde hair while supporting a smoother, softer feel.\u003cbr\u003e- Designed to enhance the multidimensional shine of blonde and highlighted hair, promoting a brighter, more luminous finish between salon visits.\u003cbr\u003e- The rich yet lightweight texture conditions without weighing hair down, making it suitable for a wide range of blonde hair types.\u003cbr\u003e- Fits easily into a weekly routine as an at-home, salon-inspired treatment for hair that feels dry, sensitised or dulled by colouring and styling.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Apply L'Oréal Professionnel Serie Expert Blondifier Mask evenly to towel-dried hair, focusing on the lengths and ends. Comb through if needed to distribute the product, then leave on for 3–5 minutes. Rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse once a week or as needed, according to the condition of the hair and the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask between the palms before applying to ensure an even spread. Apply from mid-lengths to ends, avoiding the roots if hair is very fine. Gently massage the product into the hair fibre, then comb or detangle with fingers to ensure every strand is coated before rinsing.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on freshly washed hair for best results and pair with Blondifier Cool or Blondifier Gloss Shampoo. Adjust the amount used according to hair length and thickness. Allow the mask to sit for the full recommended time so the formula can work effectively.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if contact occurs, rinse immediately. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow the directions on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156549460118,"sku":"11845019","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1257188.jpg?v=1755870035"},{"product_id":"p-redken-extreme-conditioner-300ml-10451559","title":"Redken Extreme Conditioner 300ml","description":"Redken Extreme Conditioner 300ml is a strengthening conditioner designed for dry, damaged or distressed hair that needs extra care. The creamy formula works through the lengths to help detangle, smooth and condition while supporting the feel of stronger, more resilient hair. Powered by Redken’s Strength Complex with amino acids, arginine and citric acid, it helps to reinforce weakened areas and support the hair’s natural pH balance, leaving hair feeling supple rather than weighed down.\u003cbr\u003e\u003cbr\u003eUsed after shampoo, this conditioner fits easily into a strengthening haircare routine, especially for hair that’s brittle from heat styling, colouring or everyday wear. Hair is left easier to comb, with a smoother surface and a healthy-looking shine. For a more intensive regime, it can be paired with Extreme Shampoo and followed with an Anti-Snap or similar leave-in treatment to help support the look of reduced breakage over time.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Strengthening formula with amino acids, arginine and citric acid that helps to support weakened, damaged hair\u003cbr\u003e- Creamy, detangling texture that leaves hair feeling smoother, softer and easier to comb\u003cbr\u003e- Designed for dry, distressed and brittle hair, fitting seamlessly into a strengthening shampoo-and-conditioner routine\u003cbr\u003e- Works alongside the Extreme Shampoo and Anti-Snap treatment to help reduce the feel of breakage and promote healthy-looking shine\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Apply Redken Extreme Conditioner through the mid-lengths and ends, then distribute evenly with fingers or a wide-tooth comb. Leave on for a short time to allow the formula to work, then rinse thoroughly. Follow with a leave-in treatment such as Anti-Snap if desired.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, typically every time you wash your hair, or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner into clean, wet hair, focusing on the areas that feel driest or most damaged. Avoid applying directly to the roots if hair is fine and easily weighed down. Rinse well until the hair feels clean and smooth.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best results, use after Extreme Shampoo as part of a strengthening routine. Detangle gently from ends upwards to help minimise breakage. Adjust the amount of product according to hair length and thickness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the product packaging.","brand":"Redken","offers":[{"title":"300ml","offer_id":45156553982102,"sku":"10451559","price":19.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1258804.jpg?v=1755869953"},{"product_id":"p-redken-extreme-mask-250ml-11396063","title":"Redken Extreme Mask 250ml","description":"Redken Extreme Mask 250ml is a rich, rinse-out treatment designed to support dry, damaged or brittle hair when everyday care isn’t quite enough. Formulated with Redken’s Strength Complex, including protein, amino acids, arginine and lactic acid, it helps to reinforce the feel of the hair fibre while promoting smoother, more manageable lengths. The creamy texture coats each strand to provide comforting conditioning, helping hair to feel softer, look shinier and appear less prone to breakage from brushing and styling.\u003cbr\u003e\u003cbr\u003eIdeal for hair that’s been stressed by heat styling, colouring or general wear and tear, this mask fits easily into a weekly routine in place of, or after, your usual conditioner. After shampooing, apply to towel-dried hair, leave on for a few minutes, then rinse thoroughly. Used regularly alongside the Redken Extreme Shampoo and Conditioner, it helps to support a stronger-looking, more resilient finish without weighing the hair down.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Works to fortify dry, damaged hair so it feels stronger, smoother and more resilient to everyday styling.\u003cbr\u003e- Powered by Redken’s Strength Complex with protein, amino acids, arginine and lactic acid to support the hair fibre and help reduce the look of breakage.\u003cbr\u003e- Creamy, rinse-out texture that gives an intensive conditioning boost without leaving hair feeling heavy or coated.\u003cbr\u003e- Fits easily into a weekly routine and pairs well with Redken Extreme Shampoo and Conditioner for those wanting a simple, strengthening care system.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry hair. Apply an even layer of Redken Extreme Mask through the lengths and ends, using enough product to coat the hair without saturating the scalp. Leave on for 3–5 minutes, then rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse once a week or as needed, according to the product instructions and your hair’s condition.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through clean, damp hair from mid-lengths to ends, using your fingers or a wide-tooth comb to distribute the formula evenly. Avoid applying directly to the roots if your hair is fine or easily weighed down. Rinse until the water runs clear before styling as usual.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse after a strengthening shampoo, such as Redken Extreme Shampoo, for a more complete routine. Adjust the amount of product to suit your hair length and thickness. Allow the mask its full leave-on time so the conditioning benefits can be fully appreciated.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with plenty of water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"Redken","offers":[{"title":"Default Title","offer_id":45156554178710,"sku":"11396063","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1258822.jpg?v=1755869948"},{"product_id":"p-redken-color-extend-blondage-conditioner-250ml-11759914","title":"Redken Color Extend Blondage Conditioner 250ml","description":"Redken Color Extend Blondage Conditioner is a violet-pigment depositing conditioner designed to keep blonde and highlighted hair looking cool and bright. The creamy formula works to neutralise unwanted yellow and orange tones while it conditions, so hair feels softer and more manageable after every wash. With citric acid and strengthening complexes, it helps to support the hair fibre from the core, making it a useful choice for fragile, lightened lengths that need both tone care and daily nourishment.\u003cbr\u003e\u003cbr\u003eIdeal for natural, coloured or highlighted blondes experiencing brassiness, this product fits neatly into a simple toning routine. Used after a purple shampoo, it helps to detangle, add moisture and leave hair with a smoother, shinier finish. The pigmented formula may help to maintain a fresher, cooler-looking blonde between salon visits, especially on hair with warm undertones. It’s a practical way to care for blonde hair at home while enjoying the feel of a salon-inspired conditioner each time you use it.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Helps to neutralise unwanted yellow and orange tones, keeping blonde and highlighted hair looking cooler between salon visits\u003cbr\u003e- Conditioning formula with citric acid and strengthening complexes that supports fragile, lightened hair while it tones\u003cbr\u003e- Leaves hair feeling softer, smoother and easier to detangle, making it simple to slot into an everyday haircare routine\u003cbr\u003e- Pigmented, salon-inspired treatment that’s easy to use at home for blondes with warm or brassy undertones\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently squeeze excess water from the hair. Wearing suitable gloves, apply Redken Color Extend Blondage Conditioner to damp hair, focusing on mid-lengths and ends. Leave on for 3–5 minutes, then rinse thoroughly.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed when hair begins to look warm or brassy, or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner evenly through the hair using your fingers or a wide-tooth comb to help distribute the violet pigment and detangle. Ensure all sections, especially the lightest areas, are well coated before leaving to work, then rinse until the water runs clear.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to clean, freshly shampooed hair for even toning. Start with a modest amount and add more only if needed. Rinse well to avoid residue and follow with your usual styling products. Consider alternating with a non-pigmented conditioner if hair doesn’t need frequent toning.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately. External use only. Temporary staining of hands or surfaces may occur, so wearing gloves is recommended. Discontinue use if irritation occurs and keep out of reach of children.","brand":"Redken","offers":[{"title":"Default Title","offer_id":45156554211478,"sku":"11759914","price":19.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1258826.jpg?v=1755869947"},{"product_id":"p-philip-kingsley-bond-builder-restructuring-treatment-150ml-13167465","title":"Philip Kingsley  Bond Builder Restructuring Treatment 150ml","description":"Philip Kingsley Bond Builder Restructuring Treatment 150ml is an intensive pre-shampoo treatment designed to support hair that’s been weakened by colouring, heat styling or chemical processing. The creamy formula works beneath the surface of the hair to reinforce existing bonds and help rebuild those that have been compromised, so strands feel stronger, smoother and more resilient. Panthenol, a pro-vitamin of B5, provides lasting moisture and a soft, conditioned feel, while advanced bond rebuilding technology helps to promote the look of healthier, more supple hair with a natural-looking shine.\u003cbr\u003e\u003cbr\u003eSuitable for all hair types and textures, this treatment is especially helpful if hair is prone to snapping, tangling or split ends. It fits easily into a weekly routine as a targeted strengthening step before shampoo and conditioner, helping to improve wet and dry combing and to support the appearance of sharper ends and more defined curls. With regular use, hair is left feeling more manageable and better protected against the effects of everyday styling.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed to reinforce and rebuild internal hair bonds, helping processed hair feel stronger and more resilient\u003cbr\u003e- Enriched with advanced bond rebuilding technology and panthenol to support softness, shine and long-lasting moisture\u003cbr\u003e- Fits seamlessly into a weekly routine as a quick pre-shampoo step for colour-treated, chemically processed or heat-styled hair\u003cbr\u003e- Helps to reduce the look of breakage and split ends while improving wet and dry combing for smoother, more manageable strands\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eBefore shampooing, thoroughly wet hair. Apply Philip Kingsley Bond Builder Restructuring Treatment in sections, focusing on mid-lengths and ends. Work the product through with fingertips to ensure even coverage. Leave on for 10–20 minutes, then rinse well and follow with your usual shampoo and conditioner.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse at least once a week, or more frequently if hair is very processed or fragile, following the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to damp, clean-scalp hair before shampoo. Massage gently into the lengths rather than the roots, then allow the treatment to sit undisturbed for the recommended time before rinsing. Finer hair types may wish to shampoo twice to ensure all residue is removed.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse before your regular wash routine and, if desired, alternate weekly with a moisturising treatment such as Elasticizer. Comb hair gently after rinsing to minimise mechanical damage and style as usual.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the packaging.","brand":"Philip Kingsley","offers":[{"title":"Default Title","offer_id":45156557979798,"sku":"13167465","price":8.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1259984.jpg?v=1775556379"},{"product_id":"p-kerastase-specifique-masque-rehydratant-hair-mask-200ml-13193432","title":"Kérastase Specifique Masque Réhydratant Hair Mask 200ml","description":"A defence serum enriched with Vitamin C and 10% Bifidus Prebiotic for all hair types, normal, dry, sensitive or oily scalps. This balancing serum intensely nourishes and helps defend against an uncomfortable scalp for a revitalised and refreshed feeling. This fast-absorbing serum helps to protect against external aggressors and promotes healthy-looking beautiful hair.\u003cbr\u003e\u003cbr\u003eTo use: Apply to washed and towel-dried hair and distribute on the scalp section by section. Spread through the lengths and ends. Leave for 5-10 minutes. Rinse thoroughly.\u003cbr\u003e\u003cbr\u003eToday, more than ever, the world needs care – responsible and sustainable care. \u003cbr\u003e\u003cbr\u003eSince 2013, Kérastase has resolved to extend its expertise in the art of care by committing to using less virgin plastic. Drawing on their excellence in innovation, finding new ways to cut down on waste and empower their customers to make more sustainable choices.\u003cbr\u003eKérastase is committed to optimising packaging whenever possible, using less virgin materials and more recycled materials, recyclable packaging and refillable delivery systems. Beginning with shampoo bottles and branching out to more and more products, they are creating a sustainable packaging program, with many more refill innovations to follow.\u003cbr\u003e\u003cbr\u003eKérastase is also committed to more sustainable production and since 2019 their factory in Burgos, Spain has achieved carbon neutrality by improving energy efficiency and using 100% renewable energy. Since 2017 the Burgos production facility has also been a ‘waterloop’ factory. This means that 100% of the water used for production processes is recycled and reused in a closed loop. The External water network is only used in the composition of the products or for employee’s day to day needs.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156562108566,"sku":"13193432","price":37.3,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1260702.jpg?v=1755869862"},{"product_id":"p-loreal-professionnel-serie-expert-absolut-repair-mask-250ml-13285604","title":"L'Oréal Professionnel SERIE EXPERT Absolut Repair Mask 250ml","description":"L'Oréal Professionnel Serie Expert Absolut Repair Mask 250ml is a rich, professional-strength treatment designed to care for dry, damaged hair that needs extra attention. Enriched with gold quinoa and protein, the creamy formula works to smooth the feel of the hair surface and support a softer, more manageable finish with a healthy-looking shine. The texture feels indulgent yet lightweight, so hair is left feeling nourished without being weighed down, making it a welcome step for hair that’s been stressed by colouring, heat styling or everyday wear and tear.\u003cbr\u003e\u003cbr\u003eUsed after shampoo, this mask fits easily into a weekly or twice-weekly haircare routine when you want a more intensive treatment than a regular conditioner. Applied to clean, towel-dried hair and left on for a few minutes, it helps to detangle, improve the look of surface damage and enhance shine from root to tip. Hair is left feeling smoother, easier to style and beautifully cared for.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for dry, damaged hair, this mask helps to smooth the feel of the hair surface and support a healthier-looking finish.\u003cbr\u003e- Enriched with gold quinoa and protein, the formula works to strengthen the feel of the fibre while promoting softness and shine.\u003cbr\u003e- The creamy yet lightweight texture envelops the hair without leaving it heavy, making it suitable for regular use in a care routine.\u003cbr\u003e- Fits seamlessly into a weekly treatment step after shampoo, helping hair feel easier to detangle and style.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing, gently towel-dry the hair. Apply a generous amount of L'Oréal Professionnel Serie Expert Absolut Repair Mask to the mid-lengths and ends. Distribute evenly through the hair and leave on for 3–5 minutes. Rinse thoroughly with warm water.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse once a week or as needed, according to the product instructions and your hair’s condition.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the mask through clean, damp hair, focusing on areas that feel particularly dry or damaged. Comb through with fingers or a wide-tooth comb to ensure even coverage before leaving it to work, then rinse until the water runs clear.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse after a compatible Absolut Repair shampoo for a more complete routine. Avoid applying directly to the roots if hair is fine and easily weighed down. Allow excess water to be squeezed out before application so the formula can coat the hair evenly.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately and thoroughly. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional directions on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"Default Title","offer_id":45156585013398,"sku":"13285604","price":24.23,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1268594.jpg?v=1755869582"},{"product_id":"p-loreal-professionnel-serie-expert-pro-longer-shampoo-500ml-14510077","title":"L'Oréal Professionnel SERIE EXPERT Pro Longer Shampoo 500ml","description":"L'Oréal Professionnel Serie Expert Pro Longer Shampoo is a professional formula created for long hair with thinned or fragile ends. Enriched with the brand’s patented Filler A-100 technology and amino acids, it works to refresh the scalp while caring for lengths that are prone to breakage. The lightweight texture lathers easily, helping to cleanse away daily build-up without leaving hair feeling stripped or rough, so lengths feel smoother and look more polished from root to tip.\u003cbr\u003e\u003cbr\u003eThis shampoo is designed for those who want their hair to look fuller through the lengths and ends, especially if hair has become sensitised through styling or colouring. With regular use, it helps to promote the look of stronger, more resilient lengths and a healthy-looking shine. Use it as the cleansing step in a complete Pro Longer routine, followed by a complementary conditioner, masque or leave-in treatment to support hair that you’re keen to grow longer while maintaining a groomed, salon-fresh finish.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for long hair with thinned ends, helping lengths look fuller and more resilient from root to tip.\u003cbr\u003e- Powered by Filler A-100 technology and amino acids that work to strengthen the feel of the hair fibre and support reduced breakage.\u003cbr\u003e- Gently cleanses without feeling harsh, leaving hair refreshed, smoother and with a healthy-looking shine.\u003cbr\u003e- Fits easily into a Pro Longer routine, pairing well with matching conditioner, masque or leave-in treatments for a simple, salon-inspired regimen at home.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet the hair thoroughly. Apply a small amount of L'Oréal Professionnel Serie Expert Pro Longer Shampoo to the scalp and roots, then work through the lengths. Massage gently to create a soft lather, then rinse well. Repeat if desired, and follow with a Pro Longer conditioner or masque.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse according to the product instructions or as needed within your regular hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply to wet hair, focusing first on the scalp to cleanse, then smoothing the lather down through mid-lengths and ends. Rinse thoroughly until the water runs clear before applying any conditioner or treatment.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair to help the formula spread evenly. For longer hair, take time to distribute the shampoo through the lengths so ends are cleansed without rough handling. Follow with a complementary Pro Longer care product to support the look of smoother, more resilient lengths.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately and thoroughly with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"500ml","offer_id":45156585078934,"sku":"14510077","price":24.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1268604.jpg?v=1755869581"},{"product_id":"p-loreal-professionnel-serie-expert-absolut-repair-shampoo-500ml-14510076","title":"L'Oréal Professionnel SERIE EXPERT Absolut Repair Shampoo 500ml","description":"L'Oréal Professionnel Serie Expert Absolut Repair Shampoo is a caring cleanser designed for dry and damaged hair that needs extra support. The lightweight formula works to gently remove daily impurities while helping to nourish and smooth the hair fibre. Enriched with golden quinoa extract and wheat protein, it helps to reinforce the feel of fragile strands, promoting hair that looks softer, shinier and more resilient without feeling weighed down. The creamy texture lathers easily, making it a comfortable everyday step for hair that’s been stressed by heat styling or environmental aggressors.\u003cbr\u003e\u003cbr\u003eThis shampoo fits seamlessly into a strengthening haircare routine for those who want their hair to feel restored yet touchably light. Use it as the first step before following with an Absolut Repair conditioner or mask to enhance the conditioning benefits. With regular use, the hair appears more manageable and feels better protected during styling, supporting a smoother, glossier finish from root to tip.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for dry and damaged hair, this shampoo helps to cleanse gently while supporting a smoother, softer feel.\u003cbr\u003e- Enriched with golden quinoa extract and wheat protein to help reinforce the feel of fragile strands and promote healthy-looking shine.\u003cbr\u003e- Lightweight, creamy texture lathers easily and rinses clean without leaving hair feeling heavy.\u003cbr\u003e- Fits effortlessly into a strengthening routine when paired with Absolut Repair conditioners and masks for added nourishment.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with thoroughly wet hair. Apply a small amount of L'Oréal Professionnel Serie Expert Absolut Repair Shampoo and distribute evenly from roots to ends. Massage gently into the scalp and lengths until a soft lather forms. Rinse thoroughly with warm water. Repeat if desired, then follow with an Absolut Repair conditioner or mask.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the shampoo between the palms before applying, then use the fingertips to massage the scalp in circular motions, smoothing the lather down through the mid-lengths and ends. Rinse until the water runs clear before applying any follow-on care.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eFor best cosmetic results, apply to wet hair only and ensure all product is rinsed out before conditioning. Pair with complementary Absolut Repair treatments to support softness and shine. Adjust the amount of product according to hair length and thickness.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes. If contact occurs, rinse immediately with plenty of water. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow any additional guidance on the packaging.","brand":"L'Oréal Professionnel","offers":[{"title":"500ml","offer_id":45156585111702,"sku":"14510076","price":24.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1268608.jpg?v=1755869580"},{"product_id":"p-matrix-total-results-instacure-anti-breakage-shampoo-for-damaged-hair-300ml-13723673","title":"Matrix Total Results Instacure Anti-Breakage Shampoo for Damaged Hair 300ml","description":"Matrix Total Results Instacure Anti-Breakage Shampoo for Damaged Hair is a strengthening shampoo designed to support fragile, over-processed or colour-treated hair. Infused with liquid proteins, the creamy formula works to cleanse away daily build-up while helping to smooth the cuticle and reduce the look of breakage, split ends and frizz. Hair is left feeling cleaner, softer and more manageable, with a smoother, more polished finish that suits everyday styling.\u003cbr\u003e\u003cbr\u003eIdeal for dry, brittle and damaged hair types, this shampoo fits easily into a strengthening haircare routine. Use it as the first step before conditioner and any leave-in treatments to help prepare the hair fibre and promote a more even, balanced surface. With regular use, it may help hair feel more resilient from root to tip, making it a reassuring choice for those who frequently heat style or colour their hair and want it to look healthier and better cared for.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for dry, brittle and damaged hair, helping to support strength and reduce the look of breakage and split ends.\u003cbr\u003e- Infused with liquid proteins that work to smooth the cuticle, tame frizz and leave hair feeling softer and more manageable.\u003cbr\u003e- Gently cleanses away build-up without feeling heavy, making it easy to slot into an everyday strengthening routine.\u003cbr\u003e- Free from silicones and parabens, offering a caring option for those who prefer a more streamlined formula.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with thoroughly wet hair. Apply a coin or quarter-sized amount of shampoo to the scalp and roots, then massage gently to create a lather. Work the lather through the lengths of the hair, then rinse thoroughly. Repeat if needed, and follow with Instacure Anti-Breakage Conditioner and any preferred leave-in or porosity spray.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or according to the product instructions, as part of your regular hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eApply directly to the scalp and roots, using your fingertips to massage in small circular motions. Draw the lather down through mid-lengths and ends before rinsing well with warm water.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on wet hair only and ensure all product is rinsed out before applying conditioner. Adjust the amount of shampoo to suit your hair length and thickness. For very dry or damaged hair, follow with a nourishing conditioner and suitable leave-in care.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse immediately with plenty of water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.","brand":"Matrix","offers":[{"title":"Default Title","offer_id":45156586127510,"sku":"13723673","price":12.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1268674.jpg?v=1755869575"},{"product_id":"p-kerastase-genesis-homme-daily-purifying-fortifying-shampoo-250ml-13720533","title":"Kérastase Genesis Homme Daily Purifying Fortifying Shampoo 250ml","description":"Kérastase Genesis Homme Daily Purifying Fortifying Shampoo is a targeted daily cleanser for men with weakened hair that’s prone to thinning. The lightweight gel formula works to lift away excess oil, impurities and product build-up from the scalp, hair and beard, while creatine and ginger root help to support the feel of stronger, more resilient strands. Hair is left feeling refreshed, lightly hydrated and more comfortable, with a cooling sensation that adds an invigorating touch to your routine.\u003cbr\u003e\u003cbr\u003eIdeal for fine, thinning or brittle hair, this shampoo fits easily into a simple grooming ritual. Use it in the shower as your everyday cleanse to help maintain a balanced scalp and promote the look of fuller, healthier hair over time. The formula gently purifies without feeling harsh, making it suitable for frequent use, and its clean, masculine scent adds a subtle finishing touch. It’s a straightforward way to care for both scalp and hair while enjoying a fresh, revitalised feel after every wash.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for men with fine, weakened or thinning hair, helping to support a fuller, stronger-looking result.\u003cbr\u003e- Creatine and ginger root work together to reinforce the feel of the hair fibre while protecting against daily external aggressors.\u003cbr\u003e- Gently but effectively cleanses scalp, hair and beard, removing excess oil and impurities without feeling harsh.\u003cbr\u003e- Refreshing cooling sensation and clean, masculine scent make everyday washing feel energising and uplifting.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair and, if desired, beard thoroughly. Apply a small amount of shampoo to the scalp and hair. Massage gently to work into a rich lather, then rinse well. If needed, repeat the application for a more thorough cleanse.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse daily or as needed, according to the product instructions and your hair’s needs.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eFocus the shampoo on the scalp first, using your fingertips to massage in circular motions to help lift away oil and impurities. Smooth the lather through lengths and, if using on facial hair, work it gently through the beard before rinsing completely.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair for an even lather. Follow with your preferred conditioner or styling products from the Genesis Homme range to support the look of thicker, stronger hair. Rinse hair and beard until the water runs clear to avoid residue.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if this occurs, rinse them immediately and thoroughly with clean water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.","brand":"Kérastase","offers":[{"title":"Default Title","offer_id":45156619321494,"sku":"13720533","price":25.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1272702.jpg?v=1755869295"},{"product_id":"p-olaplex-no-9-bond-protector-nourishing-hair-serum-90ml-13660220","title":"Olaplex  No.9 Bond Protector Nourishing Hair Serum 90ml","description":"Olaplex No.9 Bond Protector Nourishing Hair Serum is a lightweight, leave-in styling serum designed to help protect hair from daily stress while supporting a smoother, shinier finish. The clear, gel-like texture feels weightless in the hair and is suitable for all hair types, including fine, coily, curly and colour-treated hair. Powered by OLAPLEX Bond Building Technology and antioxidant-rich red algae extract, the formula works to support the hair’s internal bonds, defend against pollution and provide heat protection up to 232°C, helping hair look more polished between washes.\u003cbr\u003e\u003cbr\u003eUsed on clean, damp hair before styling, this product helps to reduce the look of frizz, tangles and static while promoting softer, more manageable lengths. It’s ideal as the final step after shampoo and conditioner, or layered with other styling products for added care. Hair is left feeling smoother and easier to style, with a satin-like shine and bounce that fits effortlessly into both everyday and more polished routines.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Lightweight, silicone-free serum that helps to protect hair from pollution and heat up to 232°C while feeling comfortable on all hair types.\u003cbr\u003e- Powered by OLAPLEX Bond Building Technology and red algae extract to support stronger-feeling strands and defend against daily damage.\u003cbr\u003e- Helps to reduce the look of frizz, tangles and static, promoting smoother, more manageable hair with a soft, satin-like shine.\u003cbr\u003e- Fits easily into any routine as a leave-in step after washing, working well for straight, wavy, curly and coily hair textures.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eStart with clean, towel-dried hair. Apply a small amount of Olaplex No.9 Bond Protector Nourishing Hair Serum to the palms and work through damp hair, beginning at the ends and moving upwards. Comb or finger-comb to distribute evenly, then style as desired by air-drying, blow-drying or diffusing. Apply a small amount to dry hair if extra shine or frizz control is needed.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse on days you wash your hair and on any days in between when you’d like added protection or polish.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eFocus the product through mid-lengths and ends, where hair tends to be drier and more fragile. Use sparingly on finer hair and add more as needed for thicker or longer hair. Do not rinse; leave in and style.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly cleansed, conditioned hair for best results and layer with other compatible styling products if desired. Allow the serum to absorb briefly before heat styling. Store the product in a cool, dry place with the cap closed.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes. If irritation occurs, discontinue use and seek advice if needed. Keep out of reach of children and follow any additional guidance on the packaging.","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":45156627087510,"sku":"13660220","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1272848.jpg?v=1755869263"},{"product_id":"p-matrix-total-results-instacure-anti-breakage-conditioner-for-damaged-hair-1000ml-13908326","title":"Matrix Total Results Instacure Anti-Breakage Conditioner for Damaged Hair 1000ml","description":"Matrix Total Results Instacure Anti-Breakage Conditioner for Damaged Hair is a targeted care step for fragile, overworked hair. Infused with liquid proteins, this creamy conditioner is designed to nourish dry, brittle and damaged strands, helping to support strength and reduce the look of breakage. The formula works to fill areas of porosity and smooth the cuticle, so hair feels softer, more manageable and easier to detangle after every wash. It’s a useful choice if hair has been stressed by heat styling, colouring or over-brushing and suits a wide range of hair types and textures.\u003cbr\u003e\u003cbr\u003eUsed after the matching Instacure Anti-Breakage Shampoo, this conditioner fits neatly into a strengthening haircare routine. Simply apply to clean, damp hair, focusing on the lengths and ends where damage is most visible, then rinse thoroughly. With regular use, the conditioner helps hair feel more supple and resilient, while frizz appears more controlled and the surface of the hair looks smoother and more polished.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Helps to strengthen dry, brittle and damaged hair with a liquid protein-infused formula that supports reduced breakage\u003cbr\u003e- Leaves hair feeling softer, smoother and easier to detangle, making everyday styling more manageable\u003cbr\u003e- Works as part of the Instacure system to help fill porosity, smooth the cuticle and support a more polished, frizz-controlled finish\u003cbr\u003e- Free from sulfates, silicones and parabens, making it a considered choice for those who prefer a more streamlined formula\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eAfter shampooing with Instacure Anti-Breakage Shampoo, apply a coin- or quarter-sized amount of conditioner to clean, wet hair. Distribute evenly through the lengths and ends, then rinse thoroughly. Follow with Instacure Anti-Breakage Porosity Spray if desired.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, or whenever you wash your hair, according to the product instructions.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eWork the conditioner between your hands, then smooth it through mid-lengths and ends, gently combing through with fingers to ensure even coverage. Leave on the hair briefly while you complete your shower routine, then rinse well with warm water until the hair feels clean and comfortable.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eApply to freshly washed hair for best results and concentrate on the most damaged areas. Avoid applying directly to the roots if hair is very fine. For a more thorough routine, pair with other products from the Instacure system.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eFor external use only. Avoid contact with eyes; if this occurs, rinse immediately with water. Discontinue use if irritation occurs and keep out of reach of children. Always follow any additional guidance on the product packaging.","brand":"Matrix","offers":[{"title":"1000ml","offer_id":45156686233750,"sku":"13908326","price":25.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1278130.jpg?v=1755869041"}],"url":"https:\/\/allbeauty.com\/collections\/haircare-damaged.oembed?page=8","provider":"allbeauty","version":"1.0","type":"link"}