{"product_id":"p-alterna-caviar-anti-aging-restructuring-bond-repair-shampoo-250ml-13205577","title":"Alterna Caviar Anti-Aging Restructuring Bond Repair Shampoo 250ml","description":"Alterna Caviar Anti-Aging Restructuring Bond Repair Shampoo is a colour-safe shampoo designed for weak, damaged or brittle hair that needs extra care. The gentle cleansing formula works to remove daily build-up, excess oil and styling residue while helping to smooth the hair cuticle for a softer, more polished finish. Enriched with Caviar Extract, Caviar Bond Enforcing Technology and a blend of nourishing oils, it helps to support the hair’s moisture balance, promote the look of stronger strands and enhance shine. The light, lotion-like texture creates a rich lather that leaves hair feeling clean yet comfortable, not stripped.\u003cbr\u003e\u003cbr\u003eSuitable for straight, wavy, curly, coiled and tightly coiled hair, this shampoo fits easily into a regular wash routine whenever hair feels in need of a reset. Used with the matching Caviar Anti-Aging Restructuring Bond Repair Conditioner or masque, it helps to reduce the appearance of damage and breakage over time. Massage into wet hair, enjoy the subtle Green Tea and Bergamot-inspired scent, then rinse thoroughly for hair that feels smoother, more manageable and ready for styling.\u003cbr\u003e\u003cbr\u003eWhy we love it\u003cbr\u003e- Designed for weak or damaged hair, this shampoo helps to gently cleanse while supporting smoother, more resilient strands.\u003cbr\u003e- Caviar Bond Enforcing Technology and Caviar Extract work together to promote the look of stronger, glossier hair with continued use.\u003cbr\u003e- The rich yet lightweight lather removes daily build-up without leaving hair feeling stripped or rough.\u003cbr\u003e- Suitable for straight, wavy, curly and coiled hair types, it fits easily into most routines and pairs well with the matching conditioner or masque.\u003cbr\u003e\u003cbr\u003eHow to use\u003cbr\u003eHow to Use:\u003cbr\u003eWet hair thoroughly with warm water. Apply a small amount of shampoo to the palms and rub together to create a lather. Massage gently into the scalp and work through the lengths of the hair. Rinse thoroughly and repeat if needed. Follow with a suitable conditioner or treatment from the same range.\u003cbr\u003e\u003cbr\u003eFrequency:\u003cbr\u003eUse as needed, according to your regular hair-washing routine.\u003cbr\u003e\u003cbr\u003eApplication Technique:\u003cbr\u003eFocus the first application on cleansing the scalp, using fingertips to massage in small circular motions. As the lather builds, smooth it down through mid-lengths and ends to cleanse without overworking the hair. Rinse until the water runs clear before applying conditioner.\u003cbr\u003e\u003cbr\u003eBest Practices:\u003cbr\u003eUse on thoroughly wet hair for an even lather. Adjust the amount of product based on hair length and thickness. For very dry or damaged hair, pair with a complementary conditioner or masque to help support softness and manageability.\u003cbr\u003e\u003cbr\u003eSafety Tips:\u003cbr\u003eAvoid contact with eyes; if contact occurs, rinse immediately with clean water. Use externally only. Discontinue use if irritation occurs and consult the product packaging for any additional instructions.","brand":"Alterna","offers":[{"title":"Default Title","offer_id":50516176175254,"sku":"13205577","price":17.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1204883.jpg?v=1790150607","url":"https:\/\/allbeauty.com\/products\/p-alterna-caviar-anti-aging-restructuring-bond-repair-shampoo-250ml-13205577","provider":"allbeauty","version":"1.0","type":"link"}