{"product_id":"p-joico-colorful-anti-fade-shampoo-300ml-13470313","title":"Joico Colorful Anti-Fade Shampoo 300ml","description":"A gentle cleanser that takes out what you DON’T want, and leaves behind everything you DO! With Joico Colorful Anti-Fade Shampoo, daily buildup and debris are gently washed away; while it preserves the long-term vibrancy and intensity of gorgeous hair colour.\u003cbr\u003e\u003cbr\u003e- Free of SLS\/SLES Sulfates *\u003cbr\u003e- Gently cleanses colour-treated hair\u003cbr\u003e- Fortifies hair for 3X greater resistance to breakage **\u003cbr\u003e\u003cbr\u003e*SLS\/SLES Sulfates = Sodium Lauryl\/Sodium Laureth Sulfate\u003cbr\u003e**When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs\/ a non-conditioner shampoo\u003cbr\u003e\u003cbr\u003eCamelia Oil\u003cbr\u003eStocked with essential Omega 9 fatty acids and antioxidants, helps to seal in moisture and restore luminous shine to hair.\u003cbr\u003e\u003cbr\u003ePomegranate Fruit Extract\u003cbr\u003eExceptionally rich in tannins and fade-fighting super antioxidants, helps Joico Colourful protect the longevity of hair colour.\u003cbr\u003e\u003cbr\u003eSmartrelease™ Technology\u003cbr\u003eThe one-of-a-kind liposome delivery system, packs a punch-continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.\u003cbr\u003e\u003cbr\u003eTo use: Apply to wet hair. Lather, and rinse.","brand":"Joico","offers":[{"title":"300ml","offer_id":45240258592918,"sku":"13470313","price":9.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1256712_2c9a57d7-d290-42b8-8fb2-fcd5c860fc32.jpg?v=1768837890","url":"https:\/\/allbeauty.com\/products\/p-joico-colorful-anti-fade-shampoo-300ml-13470313","provider":"allbeauty","version":"1.0","type":"link"}