{"product_id":"p-kerastase-premiere-decalcifying-repairing-pre-shampoo-treatment-45ml-16674882","title":"Kérastase Première Decalcifying Repairing Pre-Shampoo Treatment 45ml","description":"Kérastase Première Bonding Pre-Shampoo Hair Treatment [STEP 1- ACTIVATE REPAIR] deeply restores and intensely repairs all levels of damage for all hair types. This includes damage from heat styling, over-processing, colour treatment, bleaching, and even water in your shower.\u003cbr\u003e\u003cbr\u003eFormulated with a concentration of 8% Pure Citric Acid and Glycine, the Pre Shampoo acts on inner \u0026amp; outer hair layers to neutralise dullness and stiffness. The formula rebuilds broken keratin bonds to reduce breakage. With its transparent gel texture, the Pre-Shampoo dives deep to help repair persistent damage. Hair is left stronger, healthier-looking, and shinier – as if renewed.\u003cbr\u003e\u003cbr\u003eTo use: Apply the Première Pre-Shampoo Treatment generously before the shower to damp hair, then after 5 minutes, layer the Shampoo directly on top and lather. Rinse and finish with the Repairing Conditioner as a final step.\u003cbr\u003e\u003cbr\u003eThe Pre-Shampoo helps:\u003cbr\u003eTransform your hair in one use. Visibly reverses hair damage​.\u003cbr\u003eReinforce the hairs inner structure.\u003cbr\u003eProvides up to 75% more shine.\u003cbr\u003e95% of women agree hair looks radically healthy.\u003cbr\u003e\u003cbr\u003eTo use: Start by applying the Pre-Shampoo Hair Treatment generously before the shower to damp hair. Leave it in for 5 minutes. Do not rinse.\u003cbr\u003e\u003cbr\u003eToday, more than ever, the world needs care – responsible and sustainable care. \u003cbr\u003e\u003cbr\u003eSince 2013, Kérastase has resolved to extend its expertise in the art of care by committing to using less virgin plastic. Drawing on their excellence in innovation, finding new ways to cut down on waste and empower their customers to make more sustainable choices.\u003cbr\u003eKérastase is committed to optimising packaging whenever possible, using less virgin materials and more recycled materials, recyclable packaging and refillable delivery systems. Beginning with shampoo bottles and branching out to more and more products, they are creating a sustainable packaging program, with many more refill innovations to follow.\u003cbr\u003e\u003cbr\u003eKérastase is also committed to more sustainable production and since 2019 their factory in Burgos, Spain has achieved carbon neutrality by improving energy efficiency and using 100% renewable energy. Since 2017 the Burgos production facility has also been a ‘waterloop’ factory. This means that 100% of the water used for production processes is recycled and reused in a closed loop. The External water network is only used in the composition of the products or for employee’s day to day needs.","brand":"Kérastase","offers":[{"title":"45ml","offer_id":45168328933526,"sku":"16674882","price":11.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0121\/0518\/files\/1309444.jpg?v=1755865381","url":"https:\/\/allbeauty.com\/products\/p-kerastase-premiere-decalcifying-repairing-pre-shampoo-treatment-45ml-16674882","provider":"allbeauty","version":"1.0","type":"link"}