L'Oréal Professionnel SERIE EXPERT Blondifier Mask 250ml

L'Oréal Professionnel Serie Expert Blondifier Mask 250ml is a nourishing treatment designed especially for natural, highlighted or lightened blonde hair. Enriched with polyphenols from açai berry extract, the creamy formula works to replenish and smooth the hair fibre, helping to support softness, suppleness and a healthy-looking shine. Blonde lengths are left feeling conditioned rather than coated, with a radiant, glossy finish that helps to showcase the multidimensional tones in the hair. The mask is ideal when hair feels dry, sensitised or dulled by colouring, heat styling or environmental stress.

This product fits easily into a weekly haircare ritual as an intensive step after shampooing. Used alongside Blondifier Cool or Blondifier Gloss Shampoo, it helps to maintain the look of bright, luminous blonde between salon visits. The rich yet lightweight texture is designed not to weigh the hair down, making it suitable for most blonde hair types, from fine to thicker strands. With regular use, hair feels smoother to the touch and easier to detangle, with enhanced shine and a more polished finish.

Why we love it
- Enriched with açai berry polyphenols, this mask helps to nourish blonde hair while supporting a smoother, softer feel.
- Designed to enhance the multidimensional shine of blonde and highlighted hair, promoting a brighter, more luminous finish between salon visits.
- The rich yet lightweight texture conditions without weighing hair down, making it suitable for a wide range of blonde hair types.
- Fits easily into a weekly routine as an at-home, salon-inspired treatment for hair that feels dry, sensitised or dulled by colouring and styling.

How to use
How to Use:
After shampooing, gently squeeze excess water from the hair. Apply L'Oréal Professionnel Serie Expert Blondifier Mask evenly to towel-dried hair, focusing on the lengths and ends. Comb through if needed to distribute the product, then leave on for 3–5 minutes. Rinse thoroughly with warm water.

Frequency:
Use once a week or as needed, according to the condition of the hair and the product instructions.

Application Technique:
Work the mask between the palms before applying to ensure an even spread. Apply from mid-lengths to ends, avoiding the roots if hair is very fine. Gently massage the product into the hair fibre, then comb or detangle with fingers to ensure every strand is coated before rinsing.

Best Practices:
Use on freshly washed hair for best results and pair with Blondifier Cool or Blondifier Gloss Shampoo. Adjust the amount used according to hair length and thickness. Allow the mask to sit for the full recommended time so the formula can work effectively.

Safety Tips:
Avoid contact with eyes; if contact occurs, rinse immediately. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow the directions on the packaging.

Aqua / Water, Cetearyl Alcohol, Behentrimonium Chloride, Cetyl Esters, Cocos Nucifera Oil / Coconut Oil, Isopropyl Alcohol, Benzoic Acid, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Benzyl Salicylate, Benzyl Alcohol, Linalool, Limonene, Sodium Hydroxide, Hydroxycitronellal, Citronellol, 2-Oleamido-1,3-Octadecanediol, Tocopherol, Alpha-Isomethyl Ionone, Euterpe Oleracea Fruit Extract, Maltodextrin, Parfum / Fragrance, C220483/1

How to Use:
After shampooing, gently squeeze excess water from the hair. Apply L'Oréal Professionnel Serie Expert Blondifier Mask evenly to towel-dried hair, focusing on the lengths and ends. Comb through if needed to distribute the product, then leave on for 3–5 minutes. Rinse thoroughly with warm water.

Frequency:
Use once a week or as needed, according to the condition of the hair and the product instructions.

Application Technique:
Work the mask between the palms before applying to ensure an even spread. Apply from mid-lengths to ends, avoiding the roots if hair is very fine. Gently massage the product into the hair fibre, then comb or detangle with fingers to ensure every strand is coated before rinsing.

Best Practices:
Use on freshly washed hair for best results and pair with Blondifier Cool or Blondifier Gloss Shampoo. Adjust the amount used according to hair length and thickness. Allow the mask to sit for the full recommended time so the formula can work effectively.

Safety Tips:
Avoid contact with eyes; if contact occurs, rinse immediately. Use externally only and discontinue use if irritation occurs. Keep out of reach of children and always follow the directions on the packaging.

- Enriched with açai berry polyphenols, this mask helps to nourish blonde hair while supporting a smoother, softer feel.
- Designed to enhance the multidimensional shine of blonde and highlighted hair, promoting a brighter, more luminous finish between salon visits.
- The rich yet lightweight texture conditions without weighing hair down, making it suitable for a wide range of blonde hair types.
- Fits easily into a weekly routine as an at-home, salon-inspired treatment for hair that feels dry, sensitised or dulled by colouring and styling.