L'Oréal Professionnel SERIE EXPERT Serioxyl Advanced Purifier & Bodifier Shampoo 300ml

L'Oréal Professionnel Serie Expert Serioxyl Advanced Purifier & Bodifier Shampoo is a lightweight gel shampoo created for thinning or fine hair that needs extra body. The formula works to gently cleanse the scalp and lengths, helping to remove product residue, excess oil and daily build-up that can weigh hair down. Enriched with magnesium salt, it supports a fresher-feeling scalp and promotes the look of fuller, more radiant hair with a touch of shine. The fresh, clean fragrance adds a subtle sensorial lift to your daily routine.

Ideal for those who feel their hair lacks density or volume, this shampoo fits easily into an everyday haircare ritual. Use it as your regular cleanse before following with your chosen conditioner or targeted Serioxyl treatment. With continued use, hair appears more bodified from root to tip and feels light, clean and refreshed, making it a considered choice for anyone looking to care for both scalp and hair in one simple step.

Why we love it
- Lightweight gel formula gently cleanses the scalp and hair while helping fine or thinning hair feel fuller and more bodified.
- Enriched with magnesium salt to help lift away build-up at the roots, supporting a fresher-feeling scalp and healthier-looking hair.
- Delivers instant volume and density effect after use, leaving hair looking more lifted, radiant and full of life.
- Fresh, clean fragrance and easy-to-rinse texture make it a simple, enjoyable step in a daily haircare routine for thinning hair.

How to use
How to Use:
Start with thoroughly wet hair and scalp. Apply a small amount of shampoo evenly to the scalp and lengths. Gently massage with the fingertips until a light foam forms, then work through the mid-lengths and ends. Rinse thoroughly with warm water. If needed, repeat once. Follow with your preferred conditioner or Serioxyl treatment.

Frequency:
Use as needed, according to your regular hair-washing routine.

Application Technique:
Focus the first application on the scalp to help lift away oil and build-up, then smooth the lather down the lengths. Use the pads of your fingers rather than nails to massage, and ensure all product is rinsed out before applying conditioner or further treatments.

Best Practices:
Apply to wet hair only and take time to massage the scalp for an even cleanse. Rinse until the water runs clear and gently squeeze out excess water before using conditioner or styling products.

Safety Tips:
Avoid contact with eyes. If the product gets into the eyes, rinse immediately and thoroughly with water. For external use only. Discontinue use if irritation occurs and keep out of reach of children.

Aqua / Water / Eau, Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Parfum / Fragrance, Hexylene Glycol, Citric Acid, Sodium Hydroxide, Sodium Benzoate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Alcohol Denat., Polyquaternium-30, Salicylic Acid, Menthol, Benzoic Acid, Magnesium Sulfate, Polysorbate 21, Ci 42090 / Blue 1 (F.I.L. C230824/1)

How to Use:\nStart with thoroughly wet hair and scalp. Apply a small amount of shampoo evenly to the scalp and lengths. Gently massage with the fingertips until a light foam forms, then work through the mid-lengths and ends. Rinse thoroughly with warm water. If needed, repeat once. Follow with your preferred conditioner or Serioxyl treatment.\n\nFrequency:\nUse as needed, according to your regular hair-washing routine.\n\nApplication Technique:\nFocus the first application on the scalp to help lift away oil and build-up, then smooth the lather down the lengths. Use the pads of your fingers rather than nails to massage, and ensure all product is rinsed out before applying conditioner or further treatments.\n\nBest Practices:\nApply to wet hair only and take time to massage the scalp for an even cleanse. Rinse until the water runs clear and gently squeeze out excess water before using conditioner or styling products.\n\nSafety Tips:\nAvoid contact with eyes. If the product gets into the eyes, rinse immediately

- Lightweight gel formula gently cleanses the scalp and hair while helping fine or thinning hair feel fuller and more bodified.\n- Enriched with magnesium salt to help lift away build-up at the roots, supporting a fresher-feeling scalp and healthier-looking hair.\n- Delivers instant volume and density effect after use, leaving hair looking more lifted, radiant and full of life.\n- Fresh, clean fragrance and easy-to-rinse texture make it a simple, enjoyable step in a daily haircare routine for thinning hair.