Kérastase Chroma Absolu Bain Riche Shampoo 250ml

Kérastase Chroma Absolu Shampoo Bain Riche is a nourishing protective shampoo for sensitised or damaged colour-treated hair, mostly adapted for medium to thick hair. This light rose transparent gel formula respectfully cleanses hair whilst preserving hair colour from fading away. Hair looks healthier and after 6 weeks, up to 92% of colour intensity is preserved. Colour is enlivened, with up to 65% more shine.

Kerastase's shampoo bottles are made with 95% recycled plastic.

To use: Wet hair thoroughly and apply a coin-sized amount. Lather by adding a little water, emulsify and rinse. Follow with a Chroma Absolu Fondant, Masque or Soin Acide.

Today, more than ever, the world needs care – responsible and sustainable care.

Since 2013, Kérastase has resolved to extend its expertise in the art of care by committing to using less virgin plastic. Drawing on their excellence in innovation, finding new ways to cut down on waste and empower their customers to make more sustainable choices.
Kérastase is committed to optimising packaging whenever possible, using less virgin materials and more recycled materials, recyclable packaging and refillable delivery systems. Beginning with shampoo bottles and branching out to more and more products, they are creating a sustainable packaging program, with many more refill innovations to follow.

Kérastase is also committed to more sustainable production and since 2019 their factory in Burgos, Spain has achieved carbon neutrality by improving energy efficiency and using 100% renewable energy. Since 2017 the Burgos production facility has also been a ‘waterloop’ factory. This means that 100% of the water used for production processes is recycled and reused in a closed loop. The External water network is only used in the composition of the products or for employee’s day to day needs.

Aqua / Water / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Laureth-5 Carboxylic Acid, Sodium Chloride, Caprylyl/Capryl Glucoside, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Sodium Benzoate, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Salicylic Acid, Polyquaternium-67, Benzoic Acid, Linalool, Limonene, Centella Asiatica Extract, Lactic Acid, Ci 17200 / Red 33, Ci 19140 / Yellow 5, Parfum / Fragrance

How to Use:
Wet hair thoroughly and remove excess water. Apply a quarter-sized amount of shampoo to the scalp and hair. Add a little water to create a lather and massage gently. Rinse well and repeat for a more abundant foam, then rinse thoroughly again. Follow with a Chroma Absolu conditioner, mask or gloss.

Frequency:
Use as needed as part of your regular hair-washing routine, according to the product instructions.

Application Technique:
Focus the first application on the scalp to help lift away impurities, using fingertips to massage in circular motions. On the second lather, work the foam through the lengths and ends before rinsing. Ensure all product is rinsed out before applying any conditioner or treatment.

Best Practices:
Apply to thoroughly wet hair for an even lather. Use the recommended small amount rather than over-applying. For colour-treated hair, follow with a nourishing conditioner or mask from the same range to support softness and shine.

Safety Tips:
Avoid contact with eyes; if contact o

- Designed for medium to thick colour-treated hair, helping to cleanse without dulling salon colour.
- Enriched with lactic acid and Centella asiatica to support smoother, softer-feeling hair with a healthy-looking shine.
- Sulphate-free formula that creates a rich, comforting lather while respecting sensitised or damaged strands.
- Fits easily into a colour-care routine as a nourishing daily shampoo that prepares hair for masks, conditioners and styling.